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Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
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Su director de data & analytics, José Carlos Bermejo, explica a este medio que gran parte de las utilidades de esta tecnología se deben a la correcta estrategia en torno al dato. José Carlos Bermejo, director de data & analytics de Air Europa. Por lo que debemos, a su vez, monitorizar su utilización mediante diferentes KPI”.
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