Occam's Razor

MAY 14, 2012

Bonus One: Read: Brand Measurement: Analytics & Metrics for Branding Campaigns ]. There are many different tools, both online and offline, that measure the elusive metric called brand strength. I love using this tool to measure " unaided brand recall." This is a lot more interesting.

Measurement 129

Measurement Analytics Advertising Marketing 129

datapine

APRIL 16, 2019

By implementing the right reporting tools and understanding how to analyze as well as to measure your data accurately, you will be able to make the kind of data driven decisions that will drive your business forward. Qualitative analysis focuses on data that isn’t defined by numbers or metrics such as interviews, videos, and anecdotes.

Data-driven 287

Data-driven Dashboards Visualization Cost-Benefit 287

O'Reilly on Data

OCTOBER 11, 2022

Selenium , the first tool for automated browser testing (2004), could be programmed to find fields on a web page, click on them or insert text, click “submit,” scrape the resulting web page, and collect results. How can you use it to analyze your current situation, and measure the results of any actions you take? What data do you have?

Data Integration 351

Data Integration Insurance Dashboards Data-driven 351

IBM Big Data Hub

FEBRUARY 8, 2024

It refers to a set of metrics used to measure an organization’s environmental and social impact and has become increasingly important in investment decision-making over the years. But while the term ESG was first coined in 2004 by the United Nations Global Compact, the concept has been around for much longer.

Measurement 77

Measurement Metrics Reporting Strategy 77

The Unofficial Google Data Science Blog

MARCH 22, 2018

In the Google Play app store , challenges such as these regularly occur, as the basic framework of mobile technology introduces many wrinkles in experimentation and measurement. For example, we might want to stop the process if we measure harmful effects early. This allows us to compare the two results directly.

Experimentation 62

Experimentation Measurement Modeling Statistics 62

The Unofficial Google Data Science Blog

OCTOBER 12, 2017

With more features come more potential post hoc hypotheses about what is driving metrics of interest, and more opportunity for exploratory analysis. Looking at metrics of interest computed over subpopulations of large data sets, then trying to make sense of those differences, is an often recommended practice (even on this very blog).

Experimentation 62

Experimentation Testing Statistics Metrics 62

Jet Global

MAY 1, 2023

2004: First went public 2021: Annual revenue of $21.25 As a result, end users can better view shared metrics (backed by accurate data), which ultimately drives performance. Manage compliance through up-to-the-minute performance measures, workflow automation, and essential regulatory reports.

Analytics 52

Analytics Cost-Benefit Visualization Dashboards 52