Alation

OCTOBER 12, 2022

Companies collect and analyze vast amounts of data to make informed business decisions. From product development to customer satisfaction, nearly every aspect of a business uses data and analytics to measure success and define strategies. Measures of central tendency. What Is Quantitative Data Analysis?

Statistics 52

Statistics Sales Testing Marketing 52

Occam's Razor

MARCH 12, 2012

I've championed the need to leverage frameworks like the Digital Marketing & Measurement Model , in the web context, to ensure that the analysis we do is deeply and powerfully grounded in what's important to the business. All it takes is a little business analysis. Have something.

Big Data 128

Big Data Data-driven Unstructured Data Marketing 128

Occam's Razor

FEBRUARY 7, 2011

For help with identifying opportunities and how to do business analysis please see this post: The Beginner's Guide to Advanced Web Data Analysis. Brian Krick: Best way to measure and communicate "available demand" from available channels (social, search, display) for forecast modeling. and finally 3.

Analytics 94

Analytics Measurement Metrics Predictive Analytics 94