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What’s the Difference: Quantitative vs Qualitative Data

Alation

Quantitative analysis can take two forms: the traditional business analysis of numerical data, or the more academic quantitative analysis. Traditional business analysis uses numerical methods to paint a picture, often through numerical methods, like statistics.

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A Big Data Imperative: Driving Big Action

Occam's Razor

Clickstream + qualitative data + rigorous statistical analysis of outcomes + deep mining of data from competitive intelligence sources + rapid experiments + more. All it takes is a little business analysis. Here's my post: Five Steps to Finding a Purpose for your Analysis. Have something.

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