2006 Measurement Testing 
Occam's Razor
NOVEMBER 12, 2006
Mostly because short term goals drive a lot of what we do and if you are selling something on your website then it only seems to make logical sense that we measure conversion rate and get it up as high as we can as fast as we can. So measure Bounce Rate of your website. Even though we should not obsess about conversion rate we do.
Occam's Razor
DECEMBER 12, 2011
A/B & Multivariate tests are a good option. Try, test, measure, be rich. You are a small sized business and these four simple key performance indicators will literally rock your world as soon as you start measuring them. First, you are going to measure the KPIs mentioned above. Where is it? Bounce Rate.
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CIO Business Intelligence
APRIL 18, 2022
In 2006, British mathematician Clive Humby proclaimed, “Data is the new oil.”. Increasing numbers of West Monroe clients are asking the firm to help them through data monetization exercises: ideation, testing the feasibility of components, and laying out a roadmap for creating data products, Laney says.
Occam's Razor
OCTOBER 16, 2007
I had first written about the wonders of site search analysis in a June 2006 post: Are You Into Internal Site Search Analysis? 3: Measure Internal Site Search Quality. #4: 5: Life Is About Results: Measure Outcomes! It is obvious to you how the above report can also help you measure the quality of your internal search results.
Occam's Razor
APRIL 21, 2014
I am having issues prioritizing 1) recommending fixing on site issues affecting real traffic levels versus 2) correcting significant configuration issues in Analytics measuring current site traffic. Even the worst analytics configuration in the world will most likely allow you to measure cart and checkout abandonment rate. Enjoy it.
IBM Big Data Hub
FEBRUARY 6, 2024
Internet companies like Amazon led the charge with the introduction of Amazon Web Services (AWS) in 2002, which offered businesses cloud-based storage and computing services, and the launch of Elastic Compute Cloud (EC2) in 2006, which allowed users to rent virtual computers to run their own applications.
Occam's Razor
FEBRUARY 7, 2011
Brian Krick: Best way to measure and communicate "available demand" from available channels (social, search, display) for forecast modeling. Additionally, it is exceptionally difficult to measure available demand because 1. See #1 in this post from 2006: Competitive Intelligence Analysis: Metrics, Tips & Best Practices.
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