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That metric is tied to a KPI. It's the target for your KPI. For each of them, write down the KPI you're measuring, and what that KPI should be for you to consider your efforts a success. We’re making an educated guess about what could improve the KPI based on what we learned in step 1.
Focus only on KPIs, eliminate metrics. KPI : A key performance indicator (KPI) is a metric most closely tied to overall business success. Profit is obviously a KPI, as is Likelihood to Recommend. Focus your dashboards only on the KPIs where performance for that time period is three standard deviations away from the mean.
" ~ Web Metrics: "What is a KPI? Triggers, Benchmarking, Identifying Goals & KPI Cards. The Awesome Power of Visualization 2 -> Death and Taxes 2007. Be Awesome At Comparing KPI Trends Over Time. Tip #9: Leverage Statistical Control Limits. Tip#1: Statistical Significance. How to focus?"
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