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Google BigQuery Architecture for Data Engineers

Analytics Vidhya

BigQuery was first launched as a service in 2010, with general availability in November 2011. The post Google BigQuery Architecture for Data Engineers appeared first on Analytics Vidhya. Since its inception, BigQuery has evolved into a more economical and fully managed data warehouse that can run lightning-fast […].

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Everything About Apache Hive and its Advantages!

Analytics Vidhya

Operating under an open-source data platform called Hadoop, Apache Hive is a software application released in 2010 (October). appeared first on Analytics Vidhya. Hive, founded by Facebook and later Apache, is a data storage system created for the purpose of analyzing structured data. Introduced to […].

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Introducing generative AI upgrades for Apache Spark in AWS Glue (preview)

AWS Big Data

Organizations run millions of Apache Spark applications each month on AWS, moving, processing, and preparing data for analytics and machine learning. This new capability reduces the time data engineers spend on modernizing their Spark applications, allowing them to focus on building new data pipelines and getting valuable analytics faster.

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Excellent Analytics Tips #20: Measuring Digital "Brand Strength"

Occam's Razor

A lot of digital analytics focuses on direct response (conversions, leads, etc.). But there is an additional valuable, and sexy, focus of our marketing we don't give enough analytical love: Branding! Bonus One: Read: Brand Measurement: Analytics & Metrics for Branding Campaigns ].

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Reflecting on the Past Decade in Analytics

DataRobot Blog

From what I can remember, in-memory analytics, mobile BI, OLAP cubes and easier to use drag-and-drop analytics tools got all the buzz. by Jen Underwood. What was hot and what was not? Read More.

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Five Sweet Web Analytics Resolutions To Kick It Up A Notch

Occam's Razor

As we spring to action full of passion I wanted to share with you all a short list of things that will expand your little world of online marketing & web analytics. Change is hard, even if we know that we should be executing a multiplicity strategy to win in the web analytics 2.0 1: Don't suck. Seems obvious.

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Euro Soccer Special: What Football Teaches Us About Analytics

Sisense

Here at Sisense, we’re particularly excited because the tournament is more than just a festival of skill and athleticism; it’s a clash of analytics insights. In the modern game, analytics is an essential part of a winning formula that has revolutionized football teams and the way they play. We can’t wait!