2010, Data mining and Experimentation

Changing assignment weights with time-based confounders

The Unofficial Google Data Science Blog

JULY 22, 2020

Instead, we focus on the case where an experimenter has decided to run a full traffic ramp-up experiment and wants to use the data from all of the epochs in the analysis. When there are changing assignment weights and time-based confounders, this complication must be considered either in the analysis or the experimental design.

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Occam's Razor

SEPTEMBER 15, 2014

In blue is how much time we spent in 2010 and in blue the time spent in 2014. was the dramatic shift between 2010 to 2014 to mobile content consumption. Media-Mix Modeling/Experimentation. Media-Mix Modeling/Experimentation. Here's a graph that shows how US adults consume media, it shows time in hours.

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Data Leaders Brief

Changing assignment weights with time-based confounders

Magnificent Mobile Website And App Analytics: Reports, Metrics, How-to!

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