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Excellent Analytics Tips #20: Measuring Digital "Brand Strength"

Occam's Razor

Bonus One: Read: Brand Measurement: Analytics & Metrics for Branding Campaigns ]. There are many different tools, both online and offline, that measure the elusive metric called brand strength. I believe it is one of the best possible ways to measure what humanity is thinking, and telling us via the queries they run on Google.

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Accomplish Agile Business Intelligence & Analytics For Your Business

datapine

When it comes to implementing and managing a successful BI strategy we have always proclaimed: start small, use the right BI tools , and involve your team. The term “agile” was originally conceived in 2011 as a software development methodology. You want an organization-wide buy-in of your business intelligence strategy.

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PODCAST: Exploring Data, Digital and Artificial Intelligence through a Holistic Lens

bridgei2i

In the latest episode of ‘The Data Strategy Show’, host Samir Sharma engages Prithvijit(Jit) Roy and Pritam K Paul, Co-Founders of BRIDGEi2i, in a riveting discussion. They discuss the benefits of design thinking; how business partners brainstorming together improves decision-making and creates a holistic strategy.

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What is ITIL? Your guide to the IT Infrastructure Library

CIO Business Intelligence

In 2011, another update — dubbed ITIL 2011 — was published under the Cabinet Office. The five volumes remained, and ITIL 2007 and ITIL 2011 remained similar. This path focuses on how technology directs business strategy and how IT plays into that. But to use ITIL internally, organizations do not need a license.

IT 106
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How To Suck At Social Media: An Indispensable Guide For Businesses

Occam's Razor

" The second question was never answered either, but because all businesses know is how to pimp that became their default strategy. if yes, what should your content (and marketing) strategy be. In my Oct 2011 post, Best Social Media Metrics , I'd created four metrics to quantify this value. Big mistake. They should.

B2B 167
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6 enterprise DevOps mistakes to avoid

CIO Business Intelligence

Driven by the development community’s desire for more capabilities and controls when deploying applications, DevOps gained momentum in 2011 in the enterprise with a positive outlook from Gartner and in 2015 when the Scaled Agile Framework (SAFe) incorporated DevOps. It may surprise you, but DevOps has been around for nearly two decades.

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4 Key Elements of Enterprise AI Strategy

bridgei2i

In the latest episode of ‘The Data Strategy Show’, host Samir Sharma engages Prithvijit(Jit) Roy and Pritam K Paul, Co-Founders of BRIDGEi2i, in a riveting discussion. They discuss the benefits of design thinking; how business partners brainstorming together improves decision-making and creates a holistic strategy.