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Mobile Marketing 2015: Rethink Customer Acquisition, Intent Targeting

Occam's Razor

Two companies, Skullcandy and TripIt, delivering on four amazing outcomes that inspire us to set the bar significantly higher for our mobile efforts in 2015 (or sooner!). You'll notice that along with the other two benefits above you are also collecting data about your customers (with permission). And for now it is pretty cheap.

Marketing 146
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Choice Hotels’ all-in cloud journey to sustainable business value

CIO Business Intelligence

Choice Hotels International’s early and big bet on the cloud has allowed it to glean the many benefits of its digital transformation and devote more energies to a key corporate value — sustainability, its CIO maintains. It also helped reduce energy consumption and costs. I am in the business of hospitality.

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From Bolts to Bots: How AI Is Fortifying the Automotive Industry

Smart Data Collective

There are a lot of benefits of utilizing AI technology in the automotive sector. Many companies are using AI to create more energy efficient and cost-effective vehicles. Although there are many benefits of embedding AI in these cars, one of the biggest selling points is that it makes vehicles safer.

IoT 131
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Top 10 Management Reporting Best Practices To Create Effective Reports

datapine

As Tyrone Cotie, treasurer of Clearwater Seafoods says in 2015 Benchmarking the Accounting & Finance Function report , “…no matter how quickly you compile and release historical financial statements, you never make a decision from them. While this approach has some merit, it has one big drawback: increased complexity and time cost.

Reporting 263
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Take Your SQL Skills To The Next Level With These Popular SQL Books

datapine

Your Chance: Try a professional SQL BI software 14-days for free Explore our free trial and benefit from fast & efficient data quering today! 17) “SQL Database Programming” (2015 Edition) By Chris Fehily. Best Advanced SQL Books. SQL Database Programming” could also have been listed as an SQL book for beginners. Viescas, Douglas J.

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Think carefully before considering cloud repatriation

CIO Business Intelligence

They also expect to benefit from the expertise of cloud providers—expertise that isn’t easy for companies to develop and maintain in house, unless your company happens to be a technology provider. The dilemma is you never really benefit from going to the cloud until you start using native functions. million in 2017).

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The Incredible Impact of Blockchain Technology on the Economy

Smart Data Collective

Finances, healthcare, insurances, real estate, and supply chain – blockchain has managed to render each one of these sectors more efficient and cost-friendly, to the benefit of everyone involved. This simple concept was enhanced even further in 2015 with the release of the Ethereum network.