Mobile Marketing 2015: Rethink Customer Acquisition, Intent Targeting
Occam's Razor
SEPTEMBER 4, 2012
Two companies, Skullcandy and TripIt, delivering on four amazing outcomes that inspire us to set the bar significantly higher for our mobile efforts in 2015 (or sooner!). You'll notice that along with the other two benefits above you are also collecting data about your customers (with permission).
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