Remove 2015 Remove Cost-Benefit Remove Strategy
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Mobile Marketing 2015: Rethink Customer Acquisition, Intent Targeting

Occam's Razor

Two companies, Skullcandy and TripIt, delivering on four amazing outcomes that inspire us to set the bar significantly higher for our mobile efforts in 2015 (or sooner!). … But I was thrilled to see my utility marketing strategy in action! So, what is your company's mobile strategy? It made my day. Thank you Paul !!

Marketing 146
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Data Outsourcing Strategies Can Skyrocket Your Website Brand

Smart Data Collective

In 2020, the benefits of big data are more accessible than ever. You can also expand your business and your brand and take it international with the right combination of a great website and a data-driven marketing strategy. Bringing Big Data into the Fray with Your Marketing Strategy. Your website is a prime example.

Strategy 111
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Dissecting Alstom’s three-part IT strategy

CIO Business Intelligence

And with four industrial centers, four technology centers, and a foothold in more than 20 maintenance workshops, the company’s technological strategy is pivotal to progress as Pablo Celada, director of technology and systems for Europe at Alstom, reveals. Can you describe the strategy behind purchasing Bombardier’s railway business for €4.4

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Choice Hotels’ all-in cloud journey to sustainable business value

CIO Business Intelligence

Choice Hotels International’s early and big bet on the cloud has allowed it to glean the many benefits of its digital transformation and devote more energies to a key corporate value — sustainability, its CIO maintains. It also helped reduce energy consumption and costs. I am in the business of hospitality.

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Top 10 Management Reporting Best Practices To Create Effective Reports

datapine

As Tyrone Cotie, treasurer of Clearwater Seafoods says in 2015 Benchmarking the Accounting & Finance Function report , “…no matter how quickly you compile and release historical financial statements, you never make a decision from them. While this approach has some merit, it has one big drawback: increased complexity and time cost.

Reporting 263
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Think carefully before considering cloud repatriation

CIO Business Intelligence

They also expect to benefit from the expertise of cloud providers—expertise that isn’t easy for companies to develop and maintain in house, unless your company happens to be a technology provider. The dilemma is you never really benefit from going to the cloud until you start using native functions.

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6 enterprise DevOps mistakes to avoid

CIO Business Intelligence

Driven by the development community’s desire for more capabilities and controls when deploying applications, DevOps gained momentum in 2011 in the enterprise with a positive outlook from Gartner and in 2015 when the Scaled Agile Framework (SAFe) incorporated DevOps.