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NHL turns to venue metrics data to drive sustainability

CIO Business Intelligence

To reduce its carbon footprint and mitigate climate change, the National Hockey League (NHL) has turned to data and analytics to gauge the sustainability performance of the arenas where its teams play. Mitchell says the league is thinking of NHL Venue Metrics in the same way. “We SAP is the technical lead on NHL Venue Metrics.

Metrics 144
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Mobile Marketing 2015: Rethink Customer Acquisition, Intent Targeting

Occam's Razor

Two companies, Skullcandy and TripIt, delivering on four amazing outcomes that inspire us to set the bar significantly higher for our mobile efforts in 2015 (or sooner!). That is what all marketing in 2015 will look like. Are you using the mobile platform to exchange data for value? Back to your business. Closing Thoughts.

Marketing 146
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Examples of sustainability: How new efforts are shaping the environmental future

IBM Big Data Hub

A 2023 report found that global investment in green or low-carbon energy sources exceeded USD $1 trillion, 1 while advanced data collection tools and artificial intelligence (AI) are helping to better monitor emissions and inform sustainability strategy. Today, sustainability efforts are being shaped by new urgency and new technology.

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Sustainability trends: 5 issues to watch in 2024

IBM Big Data Hub

This can be quantified by measuring metrics like tree cover, habitat integrity and number of species, and is guided by sustainable development principles. .” Similar to “carbon neutral” in the context of emissions, nature positive refers to stopping, avoiding and reversing environmental destruction.

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MLOps and the evolution of data science

IBM Big Data Hub

The term was originally coined in 2015 in a published research paper called, “Hidden Technical Debts in the Machine Learning System,” which highlighted common problems that arose when using machine learning for business applications. Reduced risk—Machine learning models need review and scrutiny.

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Magnificent Mobile Website And App Analytics: Reports, Metrics, How-to!

Occam's Razor

They will need two different implementations, it is quite likely that you will end up with two sets of metrics (more people focused for mobile apps, more visit focused for sites). In this post we will look mobile sites first, both data collection and analysis, and then mobile applications. And again, a custom set of metrics.

Metrics 143
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Crushing It With Competitive Intelligence Analysis: Best Metrics, Reports

Occam's Razor

How is competitive intelligence data collected? Competitive intelligence data will never match your site's analytics tool. Traffic Trends Key Metrics Analysis. Onsite Behavior Key Metrics Analysis. Content Consumption Competitive Analysis. + #OMG Mobile, Where's Mobile Data! CI data collection.

Metrics 156