Smart Data Collective

MAY 31, 2023

Most savvy marketers recognize the importance of using analytics technology to optimize their strategies to get a higher ROI. One example of this trend is by using analytics to measure the engagement of Instagram stories to get customers to interact more frequently. however, data is available for months afterwards.

Marketing 104

Marketing Data Analytics Analytics Interactive 104

datapine

SEPTEMBER 16, 2022

Previously, we discussed the top 19 big data books you need to read, followed by our rundown of the world’s top business intelligence books as well as our list of the best SQL books for beginners and intermediates. A BI strategy that leverages data visualization will provide an ROI of $13.01 back on every dollar spent.

Visualization 304

Visualization Dashboards Data-driven Statistics 304

Alation

FEBRUARY 13, 2020

In The Forrester Wave: Machine Learning Data Catalogs, 36% to 38% of global data and analytics decision makers reported that their structured, semi-structured, and unstructured data each totaled 1,000 TB or more in 2017, up from only 10% to 14% in 2016.

ROI 52

ROI Cost-Benefit Unstructured Data Data Lake 52

Smart Data Collective

SEPTEMBER 1, 2021

However, it is becoming abundantly clear that big data technology is also rapidly transforming many traditional marketing practices as well. There are a lot of companies that are looking for ways to use data analytics to improve their performance with everything from event marketing to direct mail outreach.

Data-driven 139

Data-driven Advertising Big Data Cost-Benefit 139

Smart Data Collective

SEPTEMBER 29, 2022

There are many different ways that marketers can leverage data analytics to create successful marketing strategies. Data-driven email marketing strategies have very high ROIs. In Outlook 2016 and Outlook for Microsoft 365, IMAP accounts use.ost file. This figure is expected to grow in the future.

Data-driven 145

Data-driven Marketing Strategy Big Data 145

datapine

MAY 11, 2022

Digital data not only provides astute insights into critical elements of your business but if presented in an inspiring, digestible, and logical format, it can tell a tale that everyone within the organization can get behind. Data visualization methods refer to the creation of graphical representations of information.

Visualization 252

Visualization Dashboards Key Performance Indicator Sales 252

Smarten

SEPTEMBER 6, 2019

With self-serve tools, data discovery and analytics tools are accessible to team members and business users across the enterprise. SSDP or Self-Serve Data Preparation is a crucial component of Advanced Data Discovery. What is SSDP?

Analytics 53

Analytics IT Business Intelligence Testing 53