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AI in the C-suite: Using AI to shape business strategy

CIO Business Intelligence

Lazarev now urges clients to use AI for analytics and decision-making and believes AI can bridge the gap between companies and customers, creating better market understanding and boosting profits. Lazarev agrees: “It’s one thing to have the technology, but it’s another to weave it into the fabric of your business strategy.

Strategy 128
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Artificial Intelligence: Implications On Marketing, Analytics, And You

Occam's Razor

While the phrase Artificial Intelligence has been around since the first human wondered if she could go further if she had access to entities with inorganic intelligence, it truly jumped the shark in 2016. It’s implications are far and wide, even in the narrow scope that I live in (marketing, analytics, influence). Google Photos.

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Data-Driven Marketers Must Configure Outlook Data Files

Smart Data Collective

Big data has changed the marketing profession in extraordinary ways. billion on marketing analytics software last year. There are many different ways that marketers can leverage data analytics to create successful marketing strategies. One of the biggest benefits is in the realm of email marketing.

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MongoDB Enhances Developer Data Platform

David Menninger's Analyst Perspectives

While the company continues to make its software available for self-managed deployment on premises or in the cloud via MongoDB Enterprise Advanced and the MongoDB Community Edition free download, the proportion of MongoDBs revenue associated with Atlas has been steadily increasing since it was launched in 2016 and accounted for 71% of MongoDBs $478.1

Data Lake 130
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Avnet CIO: Navigating the cloud and AI landscape with a practical approach

CIO Business Intelligence

As CIO of Avnet one of the largest technology distributors and supply chain solution providers Im responsible for the organizations IT stack and oversee digital transformation and strategy. In 2016, he transferred to the Phoenix corporate headquarters to take on the global application and business relationship management role.

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Octopai Acquisition Enhances Metadata Management to Trust Data Across Entire Data Estate

Cloudera

Founded in 2016, Octopai offers automated solutions for data lineage, data discovery, data catalog, mapping, and impact analysis across complex data environments. It allows users to mitigate risks, increase efficiency, and make data strategy more actionable than ever before.

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How Big Data Is Transforming Social Media Marketing

Smart Data Collective

Big Data is among one of the most impressive tech advancements that have hit the marketing world in recent memory. Social media marketing has come to realize how vital Big Data can be to their success, and case studies already exist as to how social media analysis can impact the outcomes of campaigns.

Big Data 106