Analytics Vidhya

SEPTEMBER 9, 2019

Overview Here’s a unique data science challenge we don’t come across often – a marketing analytics hackathon! The post WNS Analytics Wizard 2019: Top 3 Winners’ Solutions from our Biggest Data Science Hackathon appeared first on Analytics Vidhya. We bring you the top 3 inspiring.

Data Science 268

Data Science Analytics Marketing Analytics Marketing 268

Occam's Razor

JANUARY 7, 2019

My professional areas of interest cover Customer Service, User Experience and Finance, though here on Occam’s Razor my focus is on influencing incredible Marketing through the use of innovative Analytics. Identify four relevant micro-outcomes to focus on in 2019. (In 2019's the year you get serious about serious analytics.

Marketing Analytics 89

Marketing Analytics Marketing Analytics Strategy 89

DataRobot Blog

AUGUST 23, 2019

With the 2019 US Open starting, we wanted to see if we could use DataRobot to predict how this tournament will play out. Continuing the approach we used for the Wimbledon predictions (and following the methodology of our March Madness and Stanley Cup Finals predictions), we simulated both the men’s and women’s draws for the 2019 US Open.

Predictive Modeling 52

Predictive Modeling Marketing Analytics Modeling Data Science 52

datapine

DECEMBER 4, 2019

Mobile Analytics. As we mentioned in our business intelligence buzzwords article for 2019 , mobile usage is becoming an increasing factor in BI. Now we will focus on what kind of analytics they could bring and disrupt the market even more. Exclusive Bonus Content: Get Our 2020 BI Buzzwords Handbook!

Business Intelligence 212

Business Intelligence Prescriptive Analytics Analytics Predictive Analytics 212

datapine

MAY 9, 2019

We have already entered the Zettabyte era, also mentioned as one of our tech buzzwords for 2019, and, for scale, in 2012, the entire Internet only contained ½ of one zettabyte in data. Plan successful marketing activities. Just look at these numbers: according to CloudTweaks, in 2015 there were 2.5 followed by 18 zeros.

Business Intelligence 270

Business Intelligence Dashboards Data Warehouse Sales 270

Smart Data Collective

OCTOBER 2, 2019

According to a recent Adobe report , marketers have identified data-driven marketing as the most important business opportunity for 2019. That clearly indicates the importance that marketers give to data and why you should too. Email Marketing Analytics.

Data-driven 110

Data-driven Marketing Testing Optimization 110

Smart Data Collective

FEBRUARY 25, 2021

We have talked a lot about the benefits of big data in marketing. The global marketing analytics market was worth $2.1 billion in 2019. This figure is expected to rise sharply in the future as more companies are likely to discover the benefits data-driven marketing affords. You have launched your startup.

Data-driven 126

Data-driven Marketing Strategy Big Data 126