Remove 2021 Remove Cost-Benefit Remove Marketing Remove Optimization
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How Should Data Drive Your Email Marketing Strategy In 2021?

Smart Data Collective

A data-driven email marketing strategy is paramount for businesses to survive in such a competitive landscape. Surveys have shown that 73% of marketing professionals believe email marketing is essential to their organization’s success. Marketers invested 350+ million dollars in their email advertising efforts to reach 3.9

Marketing 118
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What to Look for in a Data-Savvy Fintech Marketing Agency

Smart Data Collective

Big data technology has changed the future of marketing in a multitude of ways. A growing number of organizations are leveraging big data to get higher ROIs from their organic and paid marketing campaigns. As a result, companies around the world spent over $52 billion on data-driven marketing solutions in 2021.

Marketing 135
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Balancing innovation with value, cost, and practicality: The CIO’s guide to future proofing technology investments

CIO Business Intelligence

CIOs face the daunting challenge of driving innovation while managing costs and ensuring practical implementation in a rapidly advancing digital landscape. This article presents essential strategies for CIOs to strike the optimal balance among innovation, value, cost, and practicality in tech investments.

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Promising Benefits of AI in the Financial Technology Market

Smart Data Collective

According to P&S Intelligence , AI in the fintech market is expected to grow to $47 billion in 2030 from $7.7 According to fraud detection firm Feedzai, banking fraud attempts soared 159% from the final three months of 2020 to the first quarter of 2021, with the majority performed online. AI in fintech is here to stay.

Marketing 102
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25 Best Healthcare KPIs and Metric Examples for 2021 Reporting

Jet Global

A healthcare Key Performance Indicator (KPI) or metric is a well-defined performance measure that is used to observe, analyze, optimize, and transform a healthcare process to increase satisfaction for both patients and healthcare providers alike. What is a Healthcare KPI? Why Your Business Should Be Using Healthcare Specific KPIs.

Metrics 98
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5 Proven Tips for Utilizing AI with PPC Advertising in 2023

Smart Data Collective

Every year, we hear new stories about how artificial intelligence technology is becoming more integral to the marketing profession. However, there are other benefits of AI in marketing that get less publicity. One of them is the use of AI in PPC marketing. AI technology is the backbone of many modern marketing strategies.

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Big Data Trends That Are Disrupting Management Maintenance

Smart Data Collective

And this is usually at the lowest possible costs in terms of material and machinery. Over the years, asset-intensive industries have been searching for cost-efficient ways of managing, repairing, and overhauling activities. A number of new workplace automation software applications have reached the market in recent years.

Big Data 134