Occam's Razor

SEPTEMBER 30, 2013

Visuals, because if I can paint a simple picture about something complex it means I understand it and in turn I can explain it to others. Each of the six visuals re-frames a unique facet of the digital opportunity/challenge, and shares how to optimally take advantage of the opportunity/challenge. And you have!). People and companies.

Marketing Analytics 156

Marketing Analytics Marketing Visualization Analytics 156

Occam's Razor

JANUARY 7, 2019

Take a class in data visualization. Anyone can make a complicated visual, it takes someone very special (you!) My recommendations: Free Courses: Data Visualization and D3.js js and Data Analysis and Visualization at Udacity. Occam’s Razor : Start with this one: Closing Data's Last-Mile Gap: Visualizing For Impact.

Marketing Analytics 89

Marketing Analytics Marketing Analytics Strategy 89

datapine

MAY 9, 2019

Business intelligence concepts refer to the usage of digital computing technologies in the form of data warehouses, analytics and visualization with the aim of identifying and analyzing essential business-based data to generate new, actionable corporate insights. They enable powerful data visualization. 1) The raw data.

Business Intelligence 270

Business Intelligence Dashboards Data Warehouse Sales 270

Smart Data Collective

MARCH 31, 2020

James Paine, the founder of West Realty Advisors, compiled a list of case studies on companies using big data and AI to get more value for their marketing campaigns. Some of these companies use AI to improve the targeting of their advertising, curate higher quality content and use machine powered marketing analytics.

Marketing 111

Marketing Advertising Big Data ROI 111

Smart Data Collective

AUGUST 31, 2021

Some people prefer visuals, while others love reading written content. This is one of the best ways to use data analytics tools. Then you can make sure your advertising platforms reaches the best converting users. You can check the things that impact the search performance such as visuals, CTA, landing pages, site speed, etc.

Data-driven 144

Data-driven Marketing Big Data Advertising 144

Smart Data Collective

JUNE 25, 2021

Marketers need to rely heavily on big data technology to reach customers more effectively. Visual marketing dashboards are prime examples of using big data effectively in marketing. In this day and age, all businesses must pay especially close consideration to the performance of their marketing metrics dashboard.

Dashboards 125

Dashboards Metrics Marketing Key Performance Indicator 125

Occam's Razor

JANUARY 4, 2022

Consider that Display advertising is a tiny part of your budget. The paper from the respected body made me open PowerPoint and create a visual that would make the case for never identifying Conversion Rate or ROAS the Most Important KPI in your company / practice of analytics. Wait a minute. Most important KPI? No siree, Bob!

KPI 129

KPI Advertising Metrics Measurement 129