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8 Data-Driven Strategies to Improve Customer Engagement

Smart Data Collective

Data-savvy companies are constantly exploring new ways to utilize big data to solve various challenges they encounter. A growing number of companies are using data analytics technology to improve customer engagement. They discovered that big data is helping more companies improve relationships with customers.

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Data-Driven Marketing Strategies to Supercharge eCommerce Businesses

Smart Data Collective

Big data has become a highly invaluable aspect of modern business. More companies are using sophisticated data analytics and AI tools to overhaul their business models. Some industries have become more dependent on big data than others. New advances in data technology have been especially beneficial for marketing.

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Benefits of SMS for Data-Driven Marketing Strategies

Smart Data Collective

Big data is a gamechanger for the marketing sector. We have talked about the benefits of using big data in online marketing. However, there are other reasons to use big data to make the most of your marketing strategy. One often overlooked opportunity to leverage big data is in the context of SMS marketing.

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Analytics Technology Redefines Social Media Marketing in Sports

Smart Data Collective

Analytics technology has been a huge gamechanger for the sports industry. billion on analytics last year. Nabil M Abbas of Towards Data Science talked about one of the most interesting ways that data analytics is changing the NBA. We will also cover some of the changes brought on by data analytics.

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6 trends framing the state of AI and ML

O'Reilly on Data

We use it as a data source for our annual platform analysis , and we’re using it as the basis for this report, where we take a close look at the most-used and most-searched topics in machine learning (ML) and artificial intelligence (AI) on O’Reilly [1]. By analogy, users are more apt to engage with specific supervised learning methods—e.g.,

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Data Analytics is Very Valuable for Companies Improving their Cultures

Smart Data Collective

Data analytics technology is rapidly becoming a more integral part of many company cultures. According to the 2021 State of Data Maturity Report, 32% of companies have formal data strategies. Data analytics serves many different purposes. Using Data Analytics Can Help Create a Better Company Culture.

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Choosing Data-Driven Lending Software: The Complete How-to Guide

Smart Data Collective

Data analytics technology is one of the biggest reasons that things are changing faster than ever. This is one of the areas that has been fundamentally transformed by new advances in data analytics technology. Understanding the Shift Caused by Data Analytics in Digital Lending.