Smart Data Collective

NOVEMBER 18, 2021

Big data and business intelligence are essential. VentureBeat reports that only 13% of companies are delivering on their big data strategies. B2B business, in particular, brings a unique set of challenges that B2C companies don’t face. In comes a lucrative b2b customer loyalty programme as the savior.

Data Strategy 128

Data Strategy B2B Strategy Big Data 128

CIO Business Intelligence

MAY 13, 2024

That work also ties into another CEO priority: growth as the company competes in both the B2B and B2C space. Extracting business value from AI Although most CEO priorities for CIOs look familiar, CEOs added a new objective to the 2024 list: AI, which debuted at No. Other reports also highlight the strong CEO interest in AI.

IT 131

IT Digital Transformation ROI Strategy 131

AWS Big Data

JUNE 30, 2023

Position 2 is a leading US-based growth marketing services provider focused on data-driven strategy and technology to deliver growth with improved return on investment (ROI). The team brings deep domain expertise in digital, B2B, B2C, analytics, technology, mobile, marketing automation, and UX/UI domain.

Marketing 52

Marketing Dashboards Advertising ROI 52

Smarten

AUGUST 25, 2022

But the useful life of a software solution and the breadth and depth of its overall value can often fall short of expectations for return on investment (ROI) and total cost of ownership (TCO). ‘By Half of all B2B collaboration happens through APIs. Every business management team looks hard and long at software investments.

B2B 52

B2B ROI Software Cost-Benefit 52

datapine

JANUARY 31, 2022

Using business intelligence and analytics effectively is the crucial difference between companies that succeed and companies that fail in the modern environment. Experience the power of Business Intelligence with our 14-days free trial! Why Is Business Intelligence So Important? The power of knowledge.

Business Intelligence 214

Business Intelligence Analytics Cost-Benefit ROI 214

AWS Big Data

NOVEMBER 29, 2023

Amazon Redshift made it simple and cost-effective to efficiently analyze large volumes of data using existing business intelligence tools. She has a deep background in marketing and GTM functions in the B2B technology and cloud computing domains.

Data Warehouse 100

Data Warehouse Data Lake Analytics Machine Learning 100

Occam's Razor

MARCH 23, 2010

When it comes to proving which campaigns are better and which numbers to report to the management what will you do? I can fail or succeed all by myself in my unique circumstances delivering for my unique business goals in my own organization. There is nothing magical about they way clickstream data gets collected by any tool.

Analytics 119

Analytics Consulting Metrics Experimentation 119