datapine

JANUARY 31, 2022

The companies that are most successful at marketing in both B2C and B2B are using data and online BI tools to craft hyper-specific campaigns that reach out to targeted prospects with a curated message. Consumers have grown more and more immune to ads that aren’t targeted directly at them.

Business Intelligence 214

Business Intelligence Analytics Cost-Benefit ROI 214

Occam's Razor

NOVEMBER 18, 2014

Short story #2: Predictive Modeling, Quantifying Cost of Inaction. When I'm creating a dashboard for a high level view, I would take the Treemap above and combine it with the one below that illustrates the amount of Goal Value delivered by each source. Short story #2: Predictive Modeling, Quantifying Cost of Inaction.

Visualization 145

Visualization Slice and Dice Predictive Modeling Metrics 145

Smarten

JANUARY 28, 2025

Embedded analytics makes analytics easier for the business user by bringing it closer to the user within a familiar or popular application or database environment and incorporating dashboards, graphs, charts, visualization to clarify results and make it easier for users to make decisions.

Enterprise 64

Enterprise Predictive Modeling B2B Business Intelligence 64