AWS Big Data

JULY 13, 2023

Identifying key use cases After a number of preparation meetings to discuss business and technical aspects of the use case, AWS and Altron identified two uses cases to resolve their two business challenges: Business intelligence for business-to-business accounts – Altron wanted to focus on their business-to-business (B2B) accounts and customer data.

Optimization 96

Optimization B2B Data Quality Sales 96

CIO Business Intelligence

SEPTEMBER 7, 2022

The company says it has partnered with more than 250 B2B customers. Another startup, founded in 2018 in the UK under the name Glas Data, provides a cloud-based agriculture analysis platform that can aggregate data from various sources in the farm and provide insights in the form of dashboard visualizations. billion by 2028, from $921.4

B2B 105

B2B Contextual Data Deep Learning IoT 105

AWS Big Data

JUNE 12, 2024

In this post, we show how to ingest CSV files from Amazon Simple Storage Service (Amazon S3) into Amazon OpenSearch Service using the Amazon OpenSearch Ingestion feature and visualize the ingested data using OpenSearch Dashboards. Additionally, we demonstrate how to visualize the ingested data using OpenSearch Dashboards.

Dashboards 110

Dashboards Visualization Sales IoT 110

Smart Data Collective

MAY 19, 2022

You can use their sophisticated analytics dashboard to improve your marketing strategies. LinkedIn is essential for any business focusing on B2B outreach or trying to reach decision-makers in other organizations. You want to look at the data in your reporting panel. Sprout Social has a blog post on accomplishing this.

Data Analytics 145

Data Analytics Analytics Big Data Advertising 145

Occam's Razor

OCTOBER 10, 2011

We have IT-minded people engaging in massive data puking (one report with 30 metrics anyone?) They share very specific guidance for businesses of different types (B2B, B2C, A2K) about how to identify the macro and micro conversions and then compute economic value. Sheet 1 is the dashboard itself, with instructions. Rock a lot!

Metrics 166

Metrics Measurement Advertising Key Performance Indicator 166

Smart Data Collective

OCTOBER 17, 2022

Most email marketers display this data on their dashboards. The ability to collect and utilize data for list segmentation enables businesses to send customized emails while concentrating on improving deliverability rates and reporting on email marketing engagement. This combination strategy is suitable for both B2B and B2C firms.

Marketing 128

Marketing Optimization Data Analytics Analytics 128

CIO Business Intelligence

SEPTEMBER 23, 2024

The Thinkers360 B2B Thought Leadership Outlook Survey , for example, found that close to half of all respondents saw thought leadership adding over 75% to the brand premium they command in the marketplace. How you define, position, and report it will make all the difference.

ROI 122

ROI Scorecard Metrics Cost-Benefit 122

Occam's Razor

SEPTEMBER 30, 2013

Make sure your executive dashboards obsess about acquisition, behavior and outcome metrics. Make sure that every single report you create has acquisition, behavior and outcome metrics (download this example: Page Efficiency Analysis Report ). Make sure you report your micro-conversion rate as well. So fix that.

Marketing Analytics 156

Marketing Analytics Marketing Visualization Analytics 156

CIO Business Intelligence

FEBRUARY 20, 2023

To earn this cert, candidates should know how to maintain and modify Sales Cloud and Service Cloud applications; manage users, data, and security; and construct dashboards, reports, and workflows. Prerequisites include earning Salesforce Application Architect certification (see above).

Consulting 87

Consulting B2B Sales Cost-Benefit 87

datapine

JUNE 22, 2022

With the help of KPI reports , all of these targets can be visualized together to get a complete picture across departments. Online dashboard tools make this possible by providing a centralized view of all your most relevant KPIs to make informed decisions considering the full picture. What Are KPI Targets? Average Transaction Size.

KPI 152

KPI Key Performance Indicator Measurement Cost-Benefit 152

CIO Business Intelligence

MAY 27, 2024

En este largo viaje, el mayor reto de la marca es el constante aumento de la complejidad (en cuanto a procesos, portfolio y mercados) en un sector fuertemente atomizado ante un consumidor con muchas opciones y muy regulado con constantes nuevas demandas en materia de reporting y cumplimiento normativo. “El

Forecasting 102

Forecasting B2B Marketing Reporting 102

datapine

NOVEMBER 15, 2022

However, depending on who you are or to who you address your report to, product analytics metrics might vary: at the end of the day, stakeholders care about cash but the PM wants to figure out how customers are interacting with the product. A dashboard software is of great help to do so.

Metrics 141

Metrics KPI Measurement Dashboards 141

BizAcuity

FEBRUARY 15, 2019

With technology providing a giant window to event activities, organizations within the event industry are optimizing value post event with quantitative ROI reports for sponsors that include real time insights to sales analytics metrics such as Capture Rate, Pipeline Booking pace, customer tracking and other marketing metrics.

Sales 67

Sales Analytics B2B ROI 67

Occam's Razor

OCTOBER 24, 2016

They base all computations in their standard reports on an awfully silly thing called last-click. Because the above picture actually looks like this… Suddenly most of your standard Adobe and Analytics reports are more than lying to you about the effectiveness of your marketing investments. I love this report.

Metrics 147

Metrics Marketing Optimization Modeling 147

Sisense

APRIL 22, 2021

See the dashboards that Eric Wright FM uses to differentiate its services: >>Watch the the full on-demand webinar. Both of these dashboards integrated data from many locations, including outside sources such as the electric company. Watch Webinar. The team at Eric Wright FM Ltd. It was never about the bottom line,” said George.

Management 52

Management Dashboards Analytics Cost-Benefit 52

AWS Big Data

JANUARY 27, 2023

To address them, we turned to Amazon QuickSight to enhance our customer-facing products with embedded insights and reports. QuickSight helps empower our customers by putting the reporting tools and capability in their hands, allowing them to get a comprehensive, personalized (via row-level security) view of data, unique to their workflow.

Data-driven 52

Data-driven Dashboards B2B Visualization 52

Jedox

APRIL 23, 2020

This includes encompassing territory planning, quota planning, calculation of sales compensation, publishing commission statements, sales forecasting, commission accruals, management reports and analytics. According to Gartner’s 2020 SPM report, 40% of B2B companies with over 100 salespeople will have an SPM solution in place by 2022.

Sales 52

Sales Management B2B Dashboards 52

Occam's Razor

MARCH 19, 2018

On a dashboard in Google Data Studio. I see reports, dashboards, presentations with wide gaps. If you pause and consider how this data is collected, via a small triple digit sample self-reported survey results, you’ll quickly realize that the error range in this data is likely a few points. On a slide. One final touch.

Visualization 132

Visualization B2B Dashboards Marketing 132

AWS Big Data

JUNE 30, 2023

The team brings deep domain expertise in digital, B2B, B2C, analytics, technology, mobile, marketing automation, and UX/UI domain. Arena Calibrate is a customizable digital marketing dashboard that helps marketers track their cross-platform performance at a glance, saving them hours of manual work.

Marketing 52

Marketing Dashboards Advertising ROI 52

Sisense

JUNE 7, 2021

We’ll also dig into Sisense customer Bynder, which infuses dashboards into workflows to make data accessible to the entire sales and marketing teams, driving a substantial increase in its sales pipeline. The right reporting will transform your sales cycles. Sales dashboard examples. Sales dashboard examples.

Sales 52

Sales Analytics Key Performance Indicator Dashboards 52

Timo Elliott

FEBRUARY 1, 2022

The SAP Business Network is the largest B2B network in the cloud. Here at SAP, we enable our customers to become Intelligent, Sustainable Enterprises by having connected business processes spanning the enterprise, including areas such as record to report, design to operate, hire to retire, order to cash, and many more.

Enterprise 105

Enterprise Measurement B2B Forecasting 105

AWS Big Data

NOVEMBER 29, 2023

She has a deep background in marketing and GTM functions in the B2B technology and cloud computing domains. She focuses on educating customers about the impact of data warehousing and analytics and sharing AWS customer stories. Outside of work, she spends time with her family and friends and enjoys traveling.

Data Warehouse 113

Data Warehouse Analytics Data Lake Machine Learning 113

Occam's Razor

NOVEMBER 13, 2009

The best WA report, segmentation, site search, SEO & PPC analysis, email, rich media, cookies, data sampling. Behavior targeting, dashboards, accuracy, data mining, predictive analytics, and, the thing you'll appreciate the most IMHO, five steps for intelligent analytics evolution! I am out of breath! Glory will be yours!!

Analytics 71

Analytics Metrics Measurement Testing 71

datapine

JUNE 13, 2019

Using daily and/or weekly sales reports with your team may be the single most powerful action you can take to increase your team’s performance. And not just that, we will discuss the purpose and creation process so that you find out exactly what’s the story behind each report. What Is A Sales Report? Don’t believe us?

Sales 264

Sales Reporting KPI B2B 264

AWS Big Data

APRIL 19, 2023

Data creation, consumption, and storage are predicted to grow to 175 zettabytes by 2025, forecasted by the 2022 IDC Global DataSphere report. Data loading delayed the delivery of our reports. They were able to use Amazon Redshift Serverless to serve their key stakeholders with dashboards with financial data for quick decision-making.

Data Warehouse 59

Data Warehouse Data Lake Unstructured Data Optimization 59

Andrew White

JANUARY 9, 2022

For example I would argue that most organizations that report their carbon footrest are not doing it consistently and nor are they doing it correctly. Link to item 6 on slide 27 is broken, [link] , for Dashboard to measure business impact, can you provide a current link? So much hype compares electric vehicles to traditional engines.

Analytics 64

Analytics Measurement Data-driven Modeling 64

Occam's Razor

AUGUST 11, 2014

My last post, perhaps provocatively, called for a reduction of data in executive dashboards (digital, online, offline). Here's the post: Strategic & Tactical Dashboards: Best Practices, Examples. In the post Adil commented that he's observed that attribution modeling is missing from most web analytics dashboards.

Metrics 148

Metrics Dashboards Key Performance Indicator B2B 148

Occam's Razor

SEPTEMBER 15, 2014

Dive into Mobile Reporting and Analysis. Dive into Mobile Reporting and Analysis. Dive into Mobile Reporting and Analysis. What do you learn from this report? What do you learn from this report? It does not matter if you are a B2B or B2C or A2K, you will always see this. What do you learn from this report?

Metrics 143

Metrics Reporting Analytics Marketing 143

Occam's Razor

MAY 2, 2017

The very best analysts are comfortable operating with ambiguity and incompleteness, while all others chase perfection in implementation / processing / reports. The goal is for each company’s Google Data Studio to not look like a CDP (customized data puke), but to be a focused strategic dashboard with an emphasis on IABI.

Metrics 143

Metrics Key Performance Indicator B2B Measurement 143

Occam's Razor

JUNE 28, 2011

Yet our heroic efforts to report the aforementioned sexy metrics lead to little business action. You: The person responsible for "providing data" / "analyzing metrics" / "reporting." Since crappy sounds bad, let's just say you are reporting super lame metrics. Sounds better right?).

Metrics 127

Metrics Measurement Key Performance Indicator Reporting 127

Occam's Razor

JANUARY 9, 2012

" "My dashboard should have Page Views and Exit Rate!" Just because your site is B2B, you do not have the right to create a 1940s website and force visitors to type their name, precise GPS coordinates and underwear size to get a PDF that should have existed as a webpage in the first place (as HTML has been invented).

Marketing 142

Marketing B2B Measurement Risk 142

Occam's Razor

FEBRUARY 28, 2017

If towards the end of the week/month your ACT was going to look terrible on your Manager’s dashboard, calls were picked up and hung up right away. Reporting/dashboards were terribly created ( CDPs anyone? ). There is still a decay, if you want to get a sense for it checkout the Recency reports in your analytics tool.

Key Performance Indicator 107

Key Performance Indicator Metrics Measurement Advertising 107

Occam's Razor

DECEMBER 12, 2016

You can easily see that now my dashboard is simpler. They only want to throw up a one page lead-gen form if they are B2B. There is a difference between reporting and analysis. If you are a handful of employees small business, here's your balance between data capture , data reporting , data analysis : 05 | 20 | 25.

Analytics 142

Analytics Data-driven Strategy Consulting 142

Occam's Razor

NOVEMBER 18, 2014

It is created using the All Traffic Sources report in Google Analytics, and clicking Source (rather than the default Source/Medium). When I'm creating a dashboard for a high level view, I would take the Treemap above and combine it with the one below that illustrates the amount of Goal Value delivered by each source.

Visualization 145

Visualization Slice and Dice Predictive Modeling Metrics 145

Occam's Razor

JULY 6, 2016

Today's post is an adjacent mistake: The cardinal sin of spending too much time with data and in reports! Yes, I worry that Analysts, and Marketers, are spending too much time with their head buried in custom reports and advance segments and smart calculated metrics and strategic or tactical dashboards.

Testing 87

Testing Marketing Experimentation Cost-Benefit 87

Occam's Razor

APRIL 25, 2011

It does not matter if you are a Church solving for the ultimate conversion, a B2B business solving for an 18-month sale, a non-profit targeting volunteers and donations, or a humble blog solving to change the world. via David Rekuc] "Have lunch, get to know your fellow man (or woman), share reports and success metrics and goals."

Marketing 127

Marketing Metrics Measurement Testing 127

Occam's Razor

MARCH 23, 2010

When it comes to proving which campaigns are better and which numbers to report to the management what will you do? I realize for some HiPPO's old habits die hard, they won't even let you run a report without seeing a case study. You are far too busy actually reporting and analyzing to keep pace with all the wonderful evolution.

Analytics 119

Analytics Consulting Metrics Experimentation 119