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Understanding The Phenomenal Impact of Social Data on B2B Funnels

Smart Data Collective

We recently talked about the benefits of using big data in marketing. We even discussed some tools that leverage big data to get more value out of marketing strategies. For B2B sales and marketing teams, few metaphors are as powerful as the sales funnel. But for accurate modeling, you need lots of reliable data.

B2B 144
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10 Essential Data-Driven B2B Email Marketing Strategies

Smart Data Collective

In fact, a recent study by the Direct Marketing Association showed that email marketing produces an average return on investment (ROI) of $44 for every dollar spent. You can get even more value from email marketing if you leverage data strategically. Here are 10 essential strategies for email marketing success with data analytics.

B2B 124
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How Data Analytics Is Revolutionizing The Future Of eCommerce In 2020

Smart Data Collective

Data analytics is revolutionizing the future of ecommerce. A growing number of ecommerce platforms have expressed the benefits of data analytics technology and incorporated them into their solutions. How much of a role will big data play in ecommerce? billion on big data by 2025.

B2B 135
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5 Ways Data Analytics Sets a New Standard for Revenue Marketing

Smart Data Collective

With the “big data” or insurmountable, high-volume amount of information, data analytics plays a crucial role in many business aspects, including revenue marketing. Data analytics refers to the systematic computational analysis of statistics or data. It lays a core foundation necessary for business planning.

Marketing 131
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6 Ways Data Analytics Can Improve Targeting with LinkedIn Ads

Smart Data Collective

Big data has become a very important part of modern marketing practices. More companies are using data analytics and AI to optimize their marketing strategies. LinkedIn is one of the platforms that helps people use big data to facilitate online marketing. It is well known that LinkedIn is built on big data.

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How Big Data and AI are Revolutionizing Payments

Smart Data Collective

Big data and the artificial intelligence technologies used to leverage it can go beyond market predictions, and you can use data to improve working processes and optimize your return on investment (ROI). In this post, we’ll explore how organizations can leverage big data and AI instruments to improve their ROI.

Big Data 139
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Use a Data Strategy to Make Your Startup Profitable

Smart Data Collective

B2B business, in particular, brings a unique set of challenges that B2C companies don’t face. This is where big data comes into play. You can use data to better understand your customers and improve the efficiency of your operations. Focus On Data-Driven Lead Generation. The world of B2B is now worth over $1.8