O'Reilly on Data

MAY 14, 2020

Feature Development and Data Management: This phase focuses on the inputs to a machine learning product; defining the features in the data that are relevant, and building the data pipelines that fuel the machine learning engine powering the product. Consumer Companies Versus B2B Companies.

Management 364

Management Experimentation B2B Machine Learning 364

CIO Business Intelligence

NOVEMBER 14, 2024

Migration to the cloud, data valorization, and development of e-commerce are areas where rubber sole manufacturer Vibram has transformed its business as it opens up to new markets. Data is the heart of our business, and its centralization has been fundamental for the group,” says Emmelibri CIO Luca Paleari.

ROI 120

ROI B2B Business Objectives Digital Transformation 120

Smart Data Collective

APRIL 4, 2021

Data-driven marketing has become the norm in almost every industry. Companies have found that big data can significantly improve the ROI of modern marketing campaigns. However, they must use the right technology to get the most out of their big data initiatives. Two of the best are Salesforce Automation System and CRMs.

Data-driven 106

Data-driven Marketing B2B Big Data 106

CIO Business Intelligence

DECEMBER 9, 2024

Large language models (LLMs) are very good at spotting patterns in data of all types, and then creating artefacts in response to user prompts that match these patterns. Focus on data assets Building on the previous point, a companys data assets as well as its employees will become increasingly valuable in 2025.

Enterprise 116

Enterprise ROI Cost-Benefit Measurement 116

Smart Data Collective

NOVEMBER 18, 2021

Big data is no longer a luxury for businesses. In the information, there are companies with big data strategies and those that fall behind. Big data and business intelligence are essential. However, the success of a big data strategy relies on its implementation. This is where big data comes into play.

Data Strategy 138

Data Strategy B2B Strategy Big Data 138

Cloudera

AUGUST 6, 2021

This landscape is one that presents opportunities for a modern data-driven organization to thrive. At the nucleus of such an organization is the practice of accelerating time to insights, using data to make better business decisions at all levels and roles. Data Strategy. Data and decision culture.

Data-driven 105

Data-driven B2B Data Strategy Strategy 105

Smart Data Collective

APRIL 7, 2022

Few people anticipated that big data would have such a profound impact on the e-commerce sector. Companies in the distribution industry are particularly dependent on data, due to the complicated logistics issues they encounter. There are many reasons that data analytics and data mining are vital aspects of modern e-commerce strategies.

B2B 128

B2B Big Data Sales Cost-Benefit 128

datapine

JUNE 13, 2019

Decide on a time period : that means that you can create a daily as well as a monthly report, or choose to display the data of the last quarter or year. Gather the right data : since you have set specific KPIs to track, you now just need to compile them all together and analyze them with the help of online BI tools.

Sales 264

Sales Reporting KPI B2B 264

Smart Data Collective

SEPTEMBER 30, 2021

Data has become an essential asset for companies everywhere. By interpreting and analyzing the data, organizations can understand and predict trends, improve security and make data-driven decisions. In this post, we’ll explore how organizations can leverage big data and AI instruments to improve their ROI.

Big Data 139

Big Data B2B ROI Finance 139

IBM Big Data Hub

MAY 17, 2024

Key takeaways By implementing effective solutions for AI in commerce, brands can create seamless, personalized buying experiences that increase customer loyalty, customer engagement, retention and share of wallet across B2B and B2C channels. This includes trust in the data, the security, the brand and the people behind the AI.

B2B 64

B2B Interactive Optimization Data-driven 64

Smart Data Collective

JANUARY 20, 2021

We have talked at length about the importance of data analytics in the field of marketing. Data analytics offers many useful insights for companies striving to boost their market share. One of the best applications of data analytics is through enhanced account-based marketing. Nailing the account selection process matters.

Marketing 144

Marketing Data Analytics Analytics B2B 144

Srividya Sridharan

JUNE 12, 2019

This month’s Insights Beat focuses on the latest research in our insights-driven playbook; showcases multiple data, analytics, and machine-learning vendor evaluations; and shines a light on B2B analytics techniques. Is Your Data Strategy Lacking? (Jeremy Vale and Paolo Santamaria contributed to this post.)

Data Strategy 92

Data Strategy Strategy B2B Machine Learning 92

bridgei2i

JUNE 24, 2020

It’s important for B2B enterprises to stay engaged with their customer as they go through the scenario planning exercise. Capturing data about the customer and making these insights available for the customer-facing business functions will become invaluable in the B2B enterprise’s integrated customer engagement drive.

B2B 117

B2B Enterprise Sales Digital Transformation 117

bridgei2i

SEPTEMBER 21, 2021

Today enterprises are navigating across a spectrum of technologies powered by the Internet, cloud computing, and mobile applications, which have changed how B2B enterprises engage and transact with their customers. Currently, B2B buyers are increasingly opting towards omnichannel experiences. Jitendra Jethanandani.

Enterprise 98

Enterprise B2B Data-driven Sales 98

CIO Business Intelligence

JANUARY 7, 2025

In a short span of 28 years, IndiaMART has emerged as Indias chosen B2B marketplace and has increased ease of business while simultaneously creating a connected marketplace for all buyers and suppliers across the country. With business steadily humongous, and data demands massive, technology needs to rise to the challenge.

B2B 52

B2B Digital Transformation Data-driven Strategy 52

Smart Data Collective

MAY 19, 2022

Big data has become a very important part of modern marketing practices. More companies are using data analytics and AI to optimize their marketing strategies. LinkedIn is one of the platforms that helps people use big data to facilitate online marketing. Data Analytics Can Improve the Performance of Your LinkedIn Advertising.

Data Analytics 145

Data Analytics Analytics Big Data Advertising 145

Smart Data Collective

APRIL 20, 2022

Many small businesses still invest in B2B telemarketing services. Any B2B organization can benefit from outsourcing to a dependable telemarketing firm. Analytics-driven companies that offer telemarketing services for small businesses usually offer a variety of services. Generate More Qualified Leads.

Strategy 119

Strategy Optimization Analytics B2B 119

Smart Data Collective

JULY 20, 2022

Here are some statistics on the importance of AI in marketing : 48% of marketers feel AI makes a greater difference than anything else in affecting their relationship with customers 51% of e-commerce companies use AI to improve the customer experience 64% of B2B marketers use AI to guide their strategy.

Marketing 145

Marketing B2B Strategy Statistics 145

IBM Big Data Hub

SEPTEMBER 6, 2023

According to the IBM survey, when CMOs were asked what they thought the primary challenges were in adopting generative AI, they listed three top concerns: managing the complexity of implementation, building the data set and brand and intellectual property (IP) risk. The journey starts with sound data.

Marketing 112

Marketing Strategy B2B Cost-Benefit 112

CIO Business Intelligence

JUNE 24, 2022

We use a combination of technologies to build what you can think of traditionally as ‘consumer 360,’” says Kumbhat, referring to a sales and support strategy that aggregates data from across the enterprise to provide a single, comprehensive view of the customer. Data is at the heart of everything we do,” Kumbhat says. “We

Digital Transformation 127

Digital Transformation B2B Data-driven Data Lake 127

CIO Business Intelligence

APRIL 6, 2022

James Cham, a partner at Bloomberg Beta , will offer a venture fund perspective on changes to watch in software development, deriving value from big data, and a view into where AI fits in. Federal Reserve System leverages cloud smart strategies from System CIO Ghada Ijam.

B2B 131

B2B Strategy Digital Transformation ROI 131

CIO Business Intelligence

OCTOBER 17, 2023

The Zscaler Zero Trust Exchange provides a holistic approach to securing users, workloads, IoT/OT devices, and B2B partners. NOV, a technology-driven solutions supplier serving the global energy industry, wanted to reduce costs, improve security, and make life easier for its 32,000 users and IT administrators across 62 countries.

Digital Transformation 143

Digital Transformation B2B IoT Cost-Benefit 143

Smart Data Collective

AUGUST 2, 2022

By building connected vehicle solutions, Grape Up helps the automotive industry use real-time data and sophisticated AI algorithms to improve driving experience, enhance communication, and increase productivity. Vehicle data processing allows to increase industry standards and design better solutions for maximum benefits.

Software 141

Software Machine Learning B2B Manufacturing 141

datapine

FEBRUARY 9, 2024

An even more interesting fact: The blogs we read regularly are not only influenced by KPI management but also concerning content, style, and flow; they’re often molded by the suggestions of these goal-driven metrics. Ineffective management of KPIs means little actionable data and a terrible return on investment.

KPI 221

KPI Management Key Performance Indicator Measurement 221

CIO Business Intelligence

SEPTEMBER 7, 2022

Dubbed Cropin Cloud, the suite comes with the ability to ingest and process data, run machine learning models for quick analysis and decision making, and several applications specific to the industry’s needs. The suite, according to the company, consists of three layers: Cropin Apps, the Cropin Data Hub and Cropin Intelligence.

B2B 105

B2B Contextual Data Deep Learning IoT 105

AWS Big Data

NOVEMBER 28, 2023

As customers become more data driven and use data as a source of competitive advantage, they want to easily run analytics on their data to better understand their core business drivers to grow sales, reduce costs, and optimize their businesses. ETL is the process data engineers use to combine data from different sources.

Data Warehouse 124

Data Warehouse Data-driven Machine Learning B2B 124

AWS Big Data

JULY 13, 2023

Altron is a pioneer of providing data-driven solutions for their customers by combining technical expertise with in-depth customer understanding to provide highly differentiated technology solutions. This is a guest post co-authored by Jacques Steyn, Senior Manager Professional Services at Altron Group.

Optimization 98

Optimization B2B Data Quality Sales 98

CIO Business Intelligence

FEBRUARY 15, 2024

We took it seriously and said we need to have software, data, and AI capabilities,” says Nilles, who signed on to the CDIO role at the time. “We Its industrial B2B arm focuses on adhesives technologies, like Loctite, while its B2C consumer goods arm owns brands such as Dial and Purex. It’s a bit of a tough computer science problem.

B2B 138

B2B Machine Learning Optimization Software 138

Occam's Razor

MAY 2, 2017

The very best analysts are know what matter’s the most are not the insights from big data but clear actions and compelling business impact from usually a smaller subset of key data. Remember: All data in aggregate is crap, segment or suck. If your dashboards are CDPs (customized data pukes) do this every three months.

Metrics 143

Metrics Key Performance Indicator B2B Measurement 143

CIO Business Intelligence

FEBRUARY 28, 2023

By Thomas Been, DataStax Building data-driven, high-growth businesses takes a certain kind of roll-up-your-sleeves, determined, and smart builder who understands the importance of building a unified, foundational data architecture. SupPlant Revital Kremer is greedy for data. We call these people Digital Champions.

B2B 98

B2B Data-driven Digital Transformation Data Architecture 98

Occam's Razor

AUGUST 11, 2014

My last post, perhaps provocatively, called for a reduction of data in executive dashboards (digital, online, offline). More English (IABI, specifically) would lead to a smarter understanding of performance, and of course glory for data practitioners. Data above is for a B2B website with no ecommerce. Your boss loves you.

Metrics 148

Metrics Dashboards Key Performance Indicator B2B 148

datapine

FEBRUARY 4, 2020

Today’s digital data has given the power to an average Internet user a massive amount of information that helps him or her to choose between brands, products or offers, making the market a highly competitive arena for the best ones to survive. First things first – organizing and prioritizing your marketing data.

Reporting 280

Reporting Marketing Advertising Metrics 280