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Identifying key use cases After a number of preparation meetings to discuss business and technical aspects of the use case, AWS and Altron identified two uses cases to resolve their two business challenges: Business intelligence for business-to-business accounts – Altron wanted to focus on their business-to-business (B2B) accounts and customer data.
Connect with experts, meet with book authors on data warehousing and analytics (at the Meet the Authors event on November 29 and 30, 3:00 PM – 4:00 PM), win prizes, and learn all about the latest innovations from our AWS Analytics services. Outside of work, she spends time with her family and friends and enjoys traveling.
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Dimension Widening – hello sweet simple data from spreadsheets, datawarehouses/CRM systems! Measurement Protocol – all your data are belong to us! It is the simple, but powerful, ability to send data into Google Analytics to enrich your understanding performance. They are: 1. And so much more.
When a majority of your budget is invested in tools and datawarehouses, rather than smart people to use them, you are saying you prefer to suck. Web Analytics, 4Q, KissInsights, Insights for Search, AdPlanner, and all the other glorious free tools. You will almost die of happiness when the results come in. Embrace economic value.
Email campaign ideas, content improvement, behavior targeting, testing product prices , hiring a supposedly awesome consultant, using offline calls to action, measuring impact of television on the web, opening a twitter account of a B2B business, doing… Anything you can think of I can do it. Usually for free. Usually at least a test.
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