Remove B2B Remove Digital Transformation Remove KPI
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5 Ways Data Analytics Sets a New Standard for Revenue Marketing

Smart Data Collective

Data analytics make up the relevant key performance indicators ( KPIs ) or metrics necessary for a business to create various sales and marketing strategies. Business-to-business (B2B) and business-to-customers (B2C) companies use it for a wide array of revenue marketing strategies. Make Smarter Decisions and Meet Your KPI.

Marketing 124
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The Milkman always delivers via efficient and green last-mile operations

CIO Business Intelligence

Since then, much has changed, but the last-mile delivery KPI remains: “deliver on expectations.” We are at the very intersection of a sustainable consumer experience and the digital supply chain,” Perini says. Milkman Technolgies Digital Transformation You could count on it like birdsong. Or, why it didn’t arrive at all?

B2B 97
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15 domande sulla trasformazione digitale alle quali ogni CIO deve rispondere

CIO Business Intelligence

Nel frattempo, un’altra indagine – il rapporto State of Digital Transformation 2024 di TEKsystems [in inglese] – ha rilevato che l’84% del campione considera la digital transformation come un pilastro fondamentale della strategia aziendale. I dati dell’azienda sono pronti a guidare la trasformazione?

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Cloud e dati: la ricetta dei CIO per supportare i ricavi del business

CIO Business Intelligence

L’azienda, da sempre attiva nel B2B, ha deciso alcuni anni fa di rivolgersi sempre di più al consumatore allargando la sua attività come B2C, sviluppando un nuovo sito e-commerce e migliorando tutti i touchpoint digitali per raggiungere il cliente. Pacetti ribadisce: “Io cerco di spingere sempre al miglioramento e alla semplificazione.

B2B 97
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PODCAST: AI for Digital Enterprise – Episode 7: How Global In-house Centers are powering AI enabled transformation

bridgei2i

They touch upon the role of GICs in driving the digital transformation agenda, the high visibility it brings to all functional areas of an organization, and the part it plays in bridging the gap between growth inefficiencies and cost management. So, over the last 15 years or so, I’ve been mostly in B2B marketing.