Occam's Razor

SEPTEMBER 30, 2013

We'll start with digital at the highest strategic level, which leads us into content marketing, from there it is a quick hop over to the challenge of metrics and silos, followed by a recommendation to optimize for the global maxima, and we end with the last two visuals that cover social investment and social content strategy.

Marketing Analytics 156

Marketing Analytics Marketing Visualization Analytics 156

Occam's Razor

APRIL 21, 2014

We will cover questions in four areas: business/strategy challenges, analytics/technical challenges, career/self-development questions and rampant speculation. Business/Strategy Challenges. Strategy one… Prioritize by where you will make money for your client quickly. strategies). Let's do this!

Marketing Analytics 132

Marketing Analytics Marketing Analytics Metrics 132

Smart Data Collective

NOVEMBER 20, 2022

An outsourced organization that handles specific marketing tasks of other companies is called a manufacturing marketing agency. They can operate as a marketing department, provide strategies and direction and act as a consultant to any marketing decisions being made by a company. Marketing difficult Products.

Manufacturing 144

Manufacturing Marketing Data Analytics Analytics 144

Smart Data Collective

SEPTEMBER 9, 2020

While the call center industry might get the most use out of these products, other companies can still use this information to adjust their strategies. Phone conversations are vital for marketing campaigns, easily if you sell to other businesses. With B2B marketing, calls are often set up after information is entered in an online form.

Marketing 108

Marketing Analytics Big Data B2B 108

Cloudera

AUGUST 27, 2021

Its initial step in the pursuit of a digital-first strategy saw it turn to Cloudera for a more agile and cost-effective data storage infrastructure. It has also integrated a customer experience (CX) rating into campaign operations along with marketing analytics. Some use cases are already in production and generating revenue.

B2B 85

B2B Digital Transformation Cost-Benefit Big Data 85

Smart Data Collective

MAY 19, 2022

billion on marketing analytics in 2020 alone. When it comes to B2B business, considering the prospect’s organization and what it offers, as well as its vendors and online presence, can assist salespeople in interacting with them effectively. We use tools to execute rather than create sales strategies.

Sales 143

Sales Big Data Cost-Benefit Data-driven 143

bridgei2i

JULY 21, 2020

I have been collaborating with multiple stakeholders across many global CPG companies, enabling high impact business transformation strategies and guiding them in their analytics journey. My name is Melita Menezes, and I’m a consultant at BRIDGEi2i. And today, we have with us an industry leader and CPG veteran, Mukesh Saharan.

Enterprise 95

Enterprise Digital Transformation Sales Forecasting 95