Occam's Razor

MAY 27, 2015

(even if you've never visited the site) has access to tons of intent signals from you right now, tons of third-party cookies that litter your browser right now, and immense Big Data and algorithms. Does Yahoo! A little bit, yes. Most of the blame rests on the advertiser whose ad you are seeing right now. Scratchers lottery for me.

Marketing Analytics 155

Marketing Analytics Marketing Analytics Advertising 155

Smart Data Collective

FEBRUARY 15, 2022

Data analytics has become a very important part of business management. Large corporations all over the world have discovered the wonders of using big data to develop a competitive edge in an increasingly competitive global market. Big Data is Important for Aspiring Entrepreneurs Trying to Succeed.

Marketing 122

Marketing Data Analytics Analytics Big Data 122

Smart Data Collective

AUGUST 19, 2023

Big data technology has significantly improved the ROI of modern marketing strategies. There are many ways that brands can use AI and data analytics to expand their reach, which includes using Roblox games. Back in February, we talked about some of the ways that data analytics has shaped the gaming industry.

Data-driven 84

Data-driven Interactive Recreation/Entertainment Big Data 84

Occam's Razor

AUGUST 28, 2017

I’ve covered AI earlier: Artificial Intelligence: Implications On Marketing, Analytics, And You. Or, programming a new and even more frustrating in-flight entertainment menu for Air Canada (who have the worst one known to mankind). If you’ve not read that post, I do encourage you to do so as it will have valuable context.

Deep Learning 140

Deep Learning Machine Learning Marketing Strategy 140

Occam's Razor

OCTOBER 12, 2017

The first two are from editions of my newsletter, The Marketing – Analytics Intersect (it goes out weekly, and is now my primary publishing channel, sign up!). Check the requirements listed in any digital analytics job and you'll notice a long laundry list looking for analytics experience.

Marketing 138

Marketing Analytics Machine Learning Strategy 138