Companies to shift AI goals in 2025 — with setbacks inevitable, Forrester predicts
CIO Business Intelligence
OCTOBER 24, 2024
2025 will be about the pursuit of near-term, bottom-line gains while competing for declining consumer loyalty and digital-first business buyers,” Sharyn Leaver, Forrester chief research officer, wrote in a blog post Tuesday. Some leaders will pursue that goal strategically, in ways that set up their organizations for long-term success.
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