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14 essential book recommendations by and for IT leaders

CIO Business Intelligence

Why not pick up a book that will inspire you to be a more effective leader, help you spot challenges and pitfalls in your IT strategies and processes, or prepare for the future of information technology? And this group of CIOs, CTOs, and technical CEOs have strong favorites — books they turn to again and again for inspiration.

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Multichannel Analytics- Tracking Online Impact Of Offline Campaigns

Occam's Razor

For most companies radio, tv, newspapers, magazines, catalogs, retail stores, call centers, etc still form a bulk of their business advertising and marketing expenditure. I have never known a better strategy then to understand and align yourself with the largest money maker in your company (and no its not online). Sure you are.

Analytics 122
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Albanian Bitcoin Investors Tap the Power of Predictive Analytics

Smart Data Collective

Business Partner Magazine recently published an article on the growing popularity of bitcoin trading in Albania. You can also find this information in magazines, newspapers, and other sources of information. You also need to make sure that you have a good strategy for making money. Be Patient.

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Editing Guide for AI-Driven YouTube Video Creators

Smart Data Collective

One of the biggest reasons that many people use AI is to improve their marketing strategies. A recent survey found that 64% of marketers reported that data-driven marketing strategies are more important than ever. There are a growing number of ways for marketers to utilize AI in their branding strategies.

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Storytelling for CIOs: From niche to bestseller

CIO Business Intelligence

The late Richard Sykes, CIO of pharmaceuticals giant ICI in the 1990s and later a columnist for CIO magazine, famously scripted starkly different scenarios of the future of ICI for board members early in his IT role. Ultimately, if technology strategy is about transformation, this means selling a vision with charisma and charm.

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Ilan Gleiser: Predicting a World where Data and Technology Solve Economic Inequality

DataRobot

Ilan does not take credit for the term “protopia”— Wired magazine editor and futurist Kevin Kelly coined it. Along the way he wrote three books and founded his latest company. “So instead of the machines getting rid of us, we would get rid of the machines and move on as humans in charge of the planet.” But he likes it.

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10 things CIOs wish they knew from the start

CIO Business Intelligence

I wish I focused on talent and culture over strategy,” says Henderson. Read the business strategy, understand it, and make it your mission to help deliver it. Read and subscribe to magazines, understand the latest trends, follow other CIOs on LinkedIn and look at what they follow or read.” Healy agreed.