Rock Analytics More: Obsess About Goals And Goal Values!
Occam's Razor
FEBRUARY 10, 2016
I can report on pageviews and bounce rates and sessions and all the other lovely metrics we normally obsess about. Now, all those other metrics suddenly have a purpose and context. This the reason I love setting engagement goal types (remember though, don't call the metric Engagement, it's an excuse and not a metric).
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