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CIOs face mounting pressure as AI costs and complexities threaten enterprise value

CIO Business Intelligence

CIOs are under increasing pressure to deliver meaningful returns from generative AI initiatives, yet spiraling costs and complex governance challenges are undermining their efforts, according to Gartner. hours per week by integrating generative AI into their workflows, these benefits are not felt equally across the workforce.

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Data Driven Insights For A Holistic Digital And Print Marketing Campaign

Smart Data Collective

At Smart Data Collective, we have talked extensively about the benefits of big data in digital marketing. We have focused a lot on using data analytics for SEO. However, there are a lot of other benefits of using big data in marketing. Big data developments have heightened these benefits.

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Accelerate Amazon Redshift Data Lake queries with AWS Glue Data Catalog Column Statistics

AWS Big Data

Amazon Redshift enables you to efficiently query and retrieve structured and semi-structured data from open format files in Amazon S3 data lake without having to load the data into Amazon Redshift tables. Amazon Redshift extends SQL capabilities to your data lake, enabling you to run analytical queries.

Data Lake 105
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New AI Advances Increase User Reach with Advanced Targeting

Smart Data Collective

Jason Hall, Founder and CEO of FiveChannels described some of the phenomenal benefits of leveraging AI in digital marketing in a post in Forbes. Antonel Neculai wrote about the benefits of using AI to improve targeting in a LinkedIn pulse. There are a number of benefits of using AI for improved targeting.

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Take Advantage Of Professional Social Media Reports – Examples & Templates

datapine

Getting your socially-driven affairs in order can seem like an impossible feat, but with social media reporting, you will be able to gain the insights you need to attain the results you deserve. After that, we will present benefits that these reports have on offer and finish with examples and templates from real business scenarios.

Reporting 178
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How the Sports and Entertainment Industry Is Reinventing the Fan Experience and Enhancing Revenues with Computer Vision

CIO Business Intelligence

Data-driven venues from sporting events and concerts to other live events are helping to bolster the entertainment industry while simultaneously helping to ensure a safer environment for all. . It all boils down to using data efficiently. at the edge rather than the data center ?

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Top 15 data management platforms available today

CIO Business Intelligence

Data management platform definition A data management platform (DMP) is a suite of tools that helps organizations to collect and manage data from a wide array of first-, second-, and third-party sources and to create reports and build customer profiles as part of targeted personalization campaigns.