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Three Emerging Analytics Products Derived from Value-driven Data Innovation and Insights Discovery in the Enterprise

Rocket-Powered Data Science

I recently saw an informal online survey that asked users which types of data (tabular, text, images, or “other”) are being used in their organization’s analytics applications. This was not a scientific or statistically robust survey, so the results are not necessarily reliable, but they are interesting and provocative.

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Accelerate Amazon Redshift Data Lake queries with AWS Glue Data Catalog Column Statistics

AWS Big Data

Amazon Redshift enables you to efficiently query and retrieve structured and semi-structured data from open format files in Amazon S3 data lake without having to load the data into Amazon Redshift tables. Amazon Redshift extends SQL capabilities to your data lake, enabling you to run analytical queries.

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Data Driven Insights For A Holistic Digital And Print Marketing Campaign

Smart Data Collective

At Smart Data Collective, we have talked extensively about the benefits of big data in digital marketing. We have focused a lot on using data analytics for SEO. However, there are a lot of other benefits of using big data in marketing. You shouldn’t limit yourself to using data analytics in your SEO strategy.

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The Role of Data Analytics in Football Performance

Smart Data Collective

We have talked extensively about the many industries that have been impacted by big data. many of our articles have centered around the role that data analytics and artificial intelligence has played in the financial sector. However, many other industries have also been affected by advances in big data technology.

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Top 15 data management platforms

CIO Business Intelligence

A data management platform (DMP) is a group of tools designed to help organizations collect and manage data from a wide array of sources and to create reports that help explain what is happening in those data streams. Deploying a DMP can be a great way for companies to navigate a business world dominated by data.

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10 Important Ways Data Visualization Can Benefit Your Content Strategy

Smart Data Collective

Data visualization has become a major part of life for those looking to make use of the large swathes of data available in the modern world. As important as this data is, understanding and making use of that data is even more important. That’s where data visualization comes in. Images add to your SEO.

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Rebranding IT for the modernized IT mission

CIO Business Intelligence

A 1958 Harvard Business Review article coined the term information technology, focusing their definition on rapidly processing large amounts of information, using statistical and mathematical methods in decision-making, and simulating higher order thinking through applications.

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