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How can CIOs Build Business Value with Business Analytics?

Smart Data Collective

However, the rapid technology change, the increasing demand for user-centric processes and the adoption of blockchain & IoT have all positioned business analytics (BA) as an integral component in an enterprise CoE. They are using analytics to help drive business growth.

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Seize The Power Of Analytical Reports – Business Examples & Templates

datapine

A marketing agency can decide to allocate their budget differently after the team has seen that the most traffic comes from a different source of the invested budget. For an analytical-style report format to work it its optimum capacity, selecting the right KPI template to build up your performance and business goals – is vital.

Reporting 245
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The Magic of Universal Analytics: Strategy, Tactics, Implementation Tips

Occam's Razor

In a Q&A after a keynote a couple of years ago, I was asked: " When will traditional business analysis subsume the web analytics silo? " " My reply: " All business will ultimately be digital, so, if anything, web analytics will subsume business analysis! " No digital.

Strategy 153
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What is Frequent Pattern Mining (Association) and How Does it Support Business Analysis?

Smarten

How Does Frequent Pattern Mining Support Business Analysis? This method of analysis can be useful in evaluating data for various business functions and industries. Basket Data Analysis – To analyze the association of purchased items in a single basket or single purchase. Confidence (milk->bread) = 0.5

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What is Spearman’s Rank Correlation and How is it Useful for Business Analysis?

Smarten

How is Spearman’s Rank Correlation Useful for Business Analysis? Business Problem: An educational organization wants to assess students’ rating, based on two different sources of observation. The closer this value is to 0, the weaker the relationship/association is between both variables. Use Case – 1.

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What is Multiple Linear Regression and How Can it be Helpful for Business Analysis?

Smarten

To better understand multiple linear regression, let’s look at one such analysis of independent variables: Temperature and Humidity, and a target variable (yield). How Can Multiple Linear Regression Be Helpful for Business Analysis? Use Case – 1. Use Case – 2. About Smarten.

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What is the Paired Sample T Test and How is it Beneficial to Business Analysis?

Smarten

How is the Paired Sample T Test Beneficial to Business Analysis? This type of analysis can be useful in numerous situations. Marketing – Have sales increased following a particular campaign? Let’s look at two use cases to better understand the benefit of this technique in business analysis.