Business Driver Business Objectives Marketing 
CIO Business Intelligence
DECEMBER 7, 2022
Too often, impetuosity and a diminished focus on key business drivers can result in a loss of direction, reports Chris DePerro, SVP, Global Professional Services at NTT. The capacity to innovate and respond to changing market conditions in a rapid manner is even more vital. Where do they go awry?
CIO Business Intelligence
OCTOBER 24, 2023
Business drivers for the first wave of digital transformation through 2020 targeted growth, data capabilities, cloud migration, and delivering competitive technology capabilities. Roadmaps give employees a sense of direction, an explanation of purpose, and convey strategic priorities.
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CIO Business Intelligence
DECEMBER 6, 2022
Too often, impetuosity and a diminished focus on key business drivers can result in a loss of direction, reports Chris DePerro, SVP, Global Professional Services at NTT. The capacity to innovate and respond to changing market conditions in a rapid manner is even more vital. Where do they go awry?
Jet Global
AUGUST 25, 2021
For example, if company leadership plans to roll out a new product, they may allow for a higher than normal increase in marketing expenditures. They might also include external factors such as total market size, commodity prices, or even weather conditions.
Jet Global
NOVEMBER 8, 2021
Identifying Key Business Drivers. The DBB process begins with identifying the variables that have the greatest impact on overall business performance. They might also include external factors such as total market size, commodity prices, or even weather conditions. Identifies the Business Drivers that Matter Most.
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