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In our previous blog post “ Proven AI solutions for modern planning “, we shared detailed insights from Dr. Rolf Gegenmantel, our Chief Marketing & Product Officer, into data management and dataintegration as a basis for advanced analytics and automated sales forecasts at Mitsui Chemicals Europe.
As customers become more data driven and use data as a source of competitive advantage, they want to easily run analytics on their data to better understand their core businessdrivers to grow sales, reduce costs, and optimize their businesses.
Digitalization brings technological improvement but not a huge business value. Planning processes require collaboration, business logic policy and dataintegration. Digitalization usually allow to collaborate on a specific business function. Business (planning) logic.
They have created a superior customer experience, making it unnecessary for most people to visit a brick-and-mortar store and putting a slew of retailers out of business along the way. Salesforce monitors the activity of a prospect through the sales funnel, from opportunity to lead to customer.
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