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Introduction To The Basic Business Intelligence Concepts

datapine

By gaining the ability to understand which datasets are relevant to particular goals, strategies, and initiatives in your organization, you’ll be able to identify trends or patterns that will help you make significant improvements in a number of key areas within the organization. This concept is known as business intelligence.

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The Most Important Business KPIs. (Spoiler: Not Conversion Rate!)

Occam's Razor

It is published 50x/year, and shares bleeding-edge thinking about Marketing, Analytics, and Leadership. Or, the Business Intelligence tool of choice used by your company. We expect greatness from our work, let’s focus on great KPIs. This blog post was originally published as an edition of my newsletter TMAI Premium.

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Multi-Touch Attribution: The Marketer’s Secret Weapon to Make Smarter, Data-Driven Decisions

Sisense

The reluctance to adopt multi-touch attribution is partly because of the lack of a tactical plan, said John Loury, President, Cause and Effect Strategy (CE Strategy), a business intelligence and analytics firm that was founded to provide insight-led marketing strategies for clients.

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Mastering BI Dashboard Tools: Your Essential Guide

FineReport

We’ll examine key features, top tools, and their essential role in enabling informed decision-making. Unveiling BI Dashboard Tools In today’s data-driven environment, Business Intelligence (BI) visualization tools are indispensable for driving data-informed decisions. Top BI Dashboard Tools 5.1