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Build a strong data foundation for AI-driven business growth

CIO Business Intelligence

In the quest to reach the full potential of artificial intelligence (AI) and machine learning (ML), there’s no substitute for readily accessible, high-quality data. If the data volume is insufficient, it’s impossible to build robust ML algorithms. If the data quality is poor, the generated outcomes will be useless.

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The targeted approach to cloud and data CIOs need for ROI gains

CIO Business Intelligence

Migration to the cloud, data valorization, and development of e-commerce are areas where rubber sole manufacturer Vibram has transformed its business as it opens up to new markets. Data is the heart of our business, and its centralization has been fundamental for the group,” says Emmelibri CIO Luca Paleari.

ROI 119
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Companies to shift AI goals in 2025 — with setbacks inevitable, Forrester predicts

CIO Business Intelligence

Noting that companies pursued bold experiments in 2024 driven by generative AI and other emerging technologies, the research and advisory firm predicts a pivot to realizing value. Their top predictions include: Most enterprises fixated on AI ROI will scale back their efforts prematurely.

ROI 127
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10 AI strategy questions every CIO must answer

CIO Business Intelligence

How does our AI strategy support our business objectives, and how do we measure its value? So the organization as a whole has to have a clear way of measuring ROI, creating KPIs and OKRs or whatever framework theyre using. What ROI will AI deliver? Theyre foundational pieces that an organization has to get right.

Strategy 141
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5 tips for better business value from gen AI

CIO Business Intelligence

Proving the ROI of AI can be elusive , but rushing to achieve it can prove costly. Instead, CIOs must partner with CMOs and other business leaders to help quantify where gen AI can drive other strategic impacts especially those directly connected to the bottom line. Below are five examples of where to start.

Sales 143
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Digital transformation 2025: What’s in, what’s out

CIO Business Intelligence

Organizations will always be transforming , whether driven by growth opportunities, a pandemic forcing remote work, a recession prioritizing automation efficiencies, and now how agentic AI is transforming the future of work. 2025 will be the year when generative AI needs to generate value, says Louis Landry, CTO at Teradata.

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Data-Driven Approaches for Email Marketing Automation in Your Business

Smart Data Collective

We have endlessly discussed the benefits of using big data to make the most out of your marketing strategies. Companies that neglect to use data analytics, AI and other forms of big data technology risk falling behind to their competitors. Data Technology Makes Email Marketing Automation Far More Feasible. Start Simple.