Occam's Razor

MARCH 23, 2010

Part of it fueled by some Consultants. If I go to a conference and hear that doing test and control experiments is a great way to measure cannibalization by paid search links on well ranked organic keywords, then I can just run a small test myself and see if it works for me. Usually at least a test. Likely not.

Analytics 119

Analytics Consulting Metrics Experimentation 119

O'Reilly on Data

MARCH 23, 2023

It’s by far the most convincing example of a conversation with a machine; it has certainly passed the Turing test. You could even create digital clones of yourself 5 that could stand in for you in consulting gigs and other business situations. Every user of ChatGPT needs to know its limitations, precisely because it feels so magical.

IT 346

IT Modeling Testing Risk 346

CIO Business Intelligence

AUGUST 23, 2024

A closeknit team of about 10 engineers and executives from Bayer, Amazon, and Slalom Consulting cooked up the blueprint for the “Decision Science Ecosystem” roughly 18 months ago and has been building the platform for about a year. Making that available across the division will spur more robust experimentation and innovation, he notes.

Data Science 101

Data Science Experimentation Testing Modeling 101

Occam's Razor

JANUARY 7, 2014

Consulting. Second… well there is no second, it is all about the big action and getting a big impact on your bottom-line from your big investment in analytics processes, consulting, people and tools. 5: 80% of your external consulting spend is focused super-hard analysis problems. #4: An Analysis Ninjas' work does.

Data-driven 142

Data-driven Consulting Reporting Marketing 142

Occam's Razor

SEPTEMBER 19, 2011

But if you have access to some or all of that (or can hire good external consultants), then your rewards will be very close to entering heaven. Then they isolated regions of the country (by city, zip, state, dma pick your fave) into test and control regions. People in the test regions will participate in our hypothesis testing.

Measurement 120

Measurement Advertising Testing Marketing 120

CIO Business Intelligence

APRIL 18, 2022

While it’s critical for tech leaders to communicate throughout a digital project, it’s also important to communicate appropriately, says Rich Nanda, US strategy and analytics offerings leader, at Deloitte Consulting. Rich Nanda, US strategy and analytics offerings leader, Deloitte Consulting. Deloitte Consulting. “In

Digital Transformation 145

Digital Transformation Dashboards Cost-Benefit Consulting 145

CIO Business Intelligence

APRIL 24, 2024

Sales and marketing departments have long been at the forefront of embracing new technologies, and according to data provided by the Alexander Group, a revenue consultancy, 80% of hundreds of survey responses detailed that CROs have formally invested in AI for their marketing teams.

Sales 128

Sales Finance Experimentation Cost-Benefit 128

Occam's Razor

AUGUST 22, 2011

Consultants, Analysts: Present Impactful Analysis, Insightful Reports. Five Reasons And Awesome Testing Ideas. Lab Usability Testing: What, Why, How Much. Build A Great Web Experimentation & Testing Program. Experimentation and Testing: A Primer. Interviewing Tip: Stress Test Critical Thinking.

KPI 125

KPI Metrics Measurement ROI 125

CIO Business Intelligence

JUNE 15, 2023

Despite headlines warning that artificial intelligence poses a profound risk to society , workers are curious, optimistic, and confident about the arrival of AI in the enterprise, and becoming more so with time, according to a recent survey by Boston Consulting Group (BCG). For many, their feelings are based on sound experience.

Management 116

Management Experimentation Optimization Enterprise 116

CIO Business Intelligence

SEPTEMBER 6, 2023

If care is not taken in the intake process, there could be huge risks if that security scheme or other info are inadvertently pushed to generative AI, says Jim Kohl, Devops Consultant at GAIG. Best practices and education Currently, there are no established best practices for leveraging AI in software development.

Software 119

Software Experimentation Risk Uncertainty 119

CIO Business Intelligence

JULY 6, 2022

At CIO’s recent Future of Cloud Summit, John Gallant, enterprise consulting director with Foundry sat down with Sieczkowski to learn more about his cloud strategy, governance in the cloud, and leveraging cloud where it is most effective. Because when you can experiment, you can potentially enter a new business quickly, test an idea.

Experimentation 98

Experimentation Testing Strategy Risk 98

DataKitchen

JANUARY 17, 2022

Testing and validating analytics took as long or longer than creating the analytics. The business analysts creating analytics use the process hub to calculate metrics, segment/filter lists, perform predictive modeling, “what if” analysis and other experimentation. QC is extraordinarily time-consuming unless it is automated.

Experimentation 130

Experimentation Data Lake Predictive Modeling Marketing 130

CIO Business Intelligence

AUGUST 7, 2024

After being in telco and consulting for over 20 years, Lena Jenkins got the change she was looking for when she became the chief digital officer at Waste Management New Zealand, the country’s leading materials recovery, recycling, and waste management provider. So test, learn, and scale from there.

Management 110

Management Experimentation Strategy Finance 110

O'Reilly on Data

JULY 25, 2023

Swift Papers felt like a well-scoped project to test how well AI handles a realistic yet manageable real-world programming task. I also installed the latest VS Code (Visual Studio Code) with GitHub Copilot and the experimental Copilot Chat plugins, but I ended up not using them much. That is the basic premise of my project.

Consulting 246

Consulting Interactive Software Metadata 246

CIO Business Intelligence

MARCH 5, 2024

Many other platforms, such as Coveo’s Relative Generative Answering , Quickbase AI , and LaunchDarkly’s Product Experimentation , have embedded virtual assistant capabilities but don’t brand them copilots. Today, top AI-assistant capabilities delivering results include generating code, test cases, and documentation.

Advertising 124

Advertising Cost-Benefit Experimentation Reporting 124

Occam's Razor

AUGUST 12, 2013

We have fought valiant battles, paid expensive consultants, purchased a crazy amount of software, and achieved an implementation high that is quickly, followed by a " gosh darn it where is my return on investment from all this? There are few things more complicated in analytics (all analytics, big data and huge data!) Or we could not.)

Modeling 162

Modeling Optimization Marketing Interactive 162

CIO Business Intelligence

SEPTEMBER 10, 2024

In an industry where companies typically relied on third-party consultants to analyze their data, we believed our approach was a slam dunk. I built it externally for $50,000 in just five weeks—from concept to market testing. It’s easy to blame IT just as it’s easy to blame the consultants. We’re all in it or we are not.

IT 122

IT Risk Risk Management Predictive Modeling 122

Aryng

APRIL 25, 2022

“To consult the statistician after an experiment is finished is often merely to ask him to conduct a post mortem examination. He can perhaps say what the experiment died of.”

Experimentation 52

Experimentation Consulting Testing Metrics 52

CIO Business Intelligence

SEPTEMBER 19, 2023

When they look at a new problem, they start by gathering loads of third-party data and benchmarking through consulting firms. They should rather manage through experimentation. The process of greenlighting would involve how to allocate the initial small investment and human resources to test the idea.

Digital Transformation 130

Digital Transformation Uncertainty Testing Enterprise 130

CIO Business Intelligence

AUGUST 21, 2024

Enterprises also need to think about how they’ll test these systems to ensure they’re performing as intended. Centric Consulting, for instance, works with a midsized regional property and casualty insurance company that uses two different vendors to collect customer emails related to insurance claims, and process those documents.

Risk 136

Risk Insurance Cost-Benefit Software 136

Occam's Razor

SEPTEMBER 15, 2014

Media-Mix Modeling/Experimentation. There are mobile app analytics solutions that also provide built in A/B testing and/or surveying capabilities and/or push notifications to individual users and/or capturing and analysis of personally identifiable information (PII) etc. I encourage you to use a consultant to help.

Metrics 143

Metrics Reporting Analytics Marketing 143

Occam's Razor

DECEMBER 9, 2009

In this post let me share with you a common sense framework I use in my consulting engagements to figure out a home for web analysts. The four pronged real world tested probing and loaded with politics framework to find a home for Web Analytics: 1. How long has the company been doing web analytics, what is the landscape of tools?

Analytics 95

Analytics Data-driven Marketing Sales 95

Occam's Razor

AUGUST 13, 2012

A lot of people buy tools and consulting and go love crazy with attribution modeling. If you want to make the smartest decisions about your budget allocation then leveraging the time tested methodology of media mix modeling (at its core powered by controlled experiments) is the only way to go. We have many course pages.

Modeling 125

Modeling Metrics Data Quality Data-driven 125

Occam's Razor

FEBRUARY 26, 2008

" Or " I proposed testing / surveys / competitive intelligence / Analysts but I was shot down." 1: Implement a Experimentation & Testing Program. # 1: Implement a Experimentation & Testing Program. Here is data from our latest test." And now you have no excuse to avoid testing.

Management 68

Management Experimentation Testing Metrics 68

CIO Business Intelligence

MAY 30, 2024

Having overcome the initial perplexity about ChatGPT, Maffei tested gen AI in coding activity and found great benefits. I’ve given colleagues the freedom to do research and experimentation together with our automation partner Mauden,” says Ciuccarelli. “We In this context, generative AI is a very useful support to create content.”

Cost-Benefit 119

Cost-Benefit Sales Modeling Experimentation 119

Alation

DECEMBER 20, 2022

Not surprisingly, consultant and virtual CTO/CIO Anthony McMahon poses the eternal question: “What’s the problem we’re trying to solve?”. These organizations use experimentation and constant market testing to learn and invest. but by how much. If you cannot measure the improvement, maybe don’t do it.” Parting Words.

Digital Transformation 96

Digital Transformation Scorecard Measurement Experimentation 96

Occam's Razor

SEPTEMBER 13, 2016

Hypothesis development and design of experimentation. Respondents included both in-house digital professionals and analysts (56%) and supply-side respondents, including agencies, consultants and vendors (44%)." If these 50 pass the sniff test, send the survey. . + Pattern recognition and understanding trends. Carpe Diem!

Modeling 128

Modeling Reporting Strategy Consulting 128

CIO Business Intelligence

JULY 31, 2023

As vendors add generative AI to their enterprise software offerings, and as employees test out the tech, CIOs must advise their colleagues on the pros and cons of gen AI’s use as well as the potential consequences of banning or limiting it. Douglas Merrill, a partner at management consulting firm McKinsey & Co.,

Strategy 98

Strategy Risk Enterprise Risk Management 98

Occam's Razor

NOVEMBER 12, 2006

The problem is that you are there just to look at the car, maybe take it for a test drive. Focus on the Why (use Surveys or Lab Usability or Experimentation & Testing for example). You have not yet saved up enough to buy a new car. You really don’t want to be sold. What do you think?

Measurement 99

Measurement Analytics Marketing Optimization 99

Domino Data Lab

AUGUST 6, 2021

Develop: includes accessing and preparing data and algorithms, researching and development of models and experimentation. During this part of development, data scientists begin creating models and conducting experiments to test their performance. The Deploy phase is where the tested model is transferred to a production environment.

Data Science 75

Data Science Testing Modeling Publishing 75

Occam's Razor

OCTOBER 21, 2013

If you want to stress test this,… go back to your 2011 (pre- not provided ) data for paid and organic and see what you can find. Controlled experimentation. Now its time for the SEO Consultant's awesomely awesome SEO strategy implementation. I would humbly suggest not. Still non-individualized. One product line.

Optimization 156

Optimization Reporting Metrics Experimentation 156

AWS Big Data

JUNE 12, 2024

This module is experimental and under active development and may have changes that aren’t backward compatible. Srikanth Potu is a Senior Consultant in EMEA, part of the Professional Services organization at Amazon Web Services. See the following admin user code: admin_secret_kms_key_options = KmsKeyOptions(.

Data Architecture 112

Data Architecture Cost-Benefit Data-driven Experimentation 112

Smarten

MAY 17, 2023

Create a Sandbox Environment If you are in the business of technology, you probably have a robust sandbox environment in which you can use new tools and leverage opportunities with test data to understand the value of tools like Azure OpenAI, GPT 3.x

Digital Transformation 52

Digital Transformation Experimentation Risk Testing 52

Decision Management Solutions

DECEMBER 17, 2021

It’s also critical to design and run experiments, champion/challenger as well as A/B testing, to see how robust these new signals are. He provides strategic consulting to companies of all sizes, working with clients in all sectors to adopt decision making technology.

Modeling 52

Modeling Visualization Experimentation Risk 52

bridgei2i

APRIL 28, 2020

My name is Aruna Babu and I’m a transformation consultant who spent a good part of the last decade crafting strategy that marries business, technology and user needs. And so that process with curation or identifying which data potentially is a leading indicator and then test those leading indicators. Transcript. Aruna: Hi there!

Enterprise 103

Enterprise Data Analytics Analytics Forecasting 103

Domino Data Lab

JULY 28, 2021

The ability to quickly and freely innovate is key here, since this is where ideas are researched, discussed, tested, refined and then researched again. The Workbench is Domino’s notebook-based environment where data scientists can do their R&D and experimentation. Have a question? Get in touch with us.

Data Science 59

Data Science Enterprise Modeling Experimentation 59

Smarten

APRIL 18, 2023

While new medical techniques and tools can take time to refine and prove, doctors often leverage experimental techniques to save lives. It does not accommodate images and its security compliance has yet to be thoroughly tested. As these techniques are refined, they enter into the mainstream and become more common place.

Digital Transformation 52

Digital Transformation Experimentation ROI Technology 52