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Given IBM consulting’s genAI rollout, should CIOs rethink consulting strategies for 2025?

CIO Business Intelligence

When IBM this week introduced its genAI program for consulting, it didn’t reveal any meaningful differentiators when comparing its offerings to what every consulting firm, and enterprise, is already doing with genAI. million digital workers that we will have that will supercharge our consultants at that scale.”

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5 Product Strategy Consulting Tips for Data-Driven Marketing Campaigns

Smart Data Collective

A growing number of companies are using data analytics to better understand the mindset of their customers, provide better customer service , forecast industry trends and identify the ROI of various marketing strategies. You need a well-articulated strategy for your marketing campaign to be successful.

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Rushing for AI ROI? Chances are it will cost you

CIO Business Intelligence

Many organizations have struggled to find the ROI after launching AI projects, but there’s a danger in demanding too much too soon, according to IT research and advisory firm Forrester. Measure everything Looking for ROI too soon is often a product of poor planning, says Rowan Curran, an AI and data science analyst at Forrester.

ROI 131
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5 tips for maximizing ROI of IT projects

CIO Business Intelligence

One of the most important parameters for measuring the success of any technology implementation is the return on investment (ROI). Providing a compelling ROI on technology initiatives also puts CIOs in a stronger position for securing support and funds from the business for future projects. Embrace diversity of thought.

ROI 132
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8 ways to detect (and reject) terrible IT consulting advice

CIO Business Intelligence

Taking any consultant’s guidance at face value is risky and potentially enterprise and career damaging. Before embracing any external advice on any IT or business issue, check out the following eight ways to determine whether a consultant is truly on track.

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RPA and IPA – Their Similarities are Different, but Their Rapid Growth Trajectories are the Same

Rocket-Powered Data Science

One can automate a very complicated and time-consuming process, even for a one-time bespoke application – the ROI must be worth it, to justify doing this only once. The “Next” part of the report probes organizations’ forward-looking strategies and goals over the next one to two years. The average ROI from RPA/IA deployments is 250%.

ROI 234
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A blueprint for successfully executing business-aligned IT strategies

CIO Business Intelligence

In our fast-changing digital world, it’s essential to sync IT strategies with business objectives for lasting success. Effective IT strategy requires not just technical expertise but a focus on adaptability and customer-centricity, enabling organizations to stay ahead in a fast-changing marketplace.

Strategy 122