Contextual Data, Descriptive Analytics and Sales

Data science vs data analytics: Unpacking the differences

IBM Big Data Hub

SEPTEMBER 19, 2023

How effectively and efficiently an organization can conduct data analytics is determined by its data strategy and data architecture , which allows an organization, its users and its applications to access different types of data regardless of where that data resides.

Data Science

Data Science Data Analytics Prescriptive Analytics Analytics

Your data’s wasted without predictive AI. Here’s how to fix that

CIO Business Intelligence

MAY 6, 2025

Descriptive analytics: Where most organizations begin and linger Descriptive analytics answers the question: What happened? These are your standard reports and dashboard visualizations of historical data showing sales last quarter, NPS trends, operational thoughts or marketing campaign performance.

Prescriptive Analytics

Prescriptive Analytics Predictive Analytics Descriptive Analytics ROI

Data Leaders Brief

Data science vs data analytics: Unpacking the differences

Your data’s wasted without predictive AI. Here’s how to fix that

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