article thumbnail

The key to operational AI: Modern data architecture

CIO Business Intelligence

Recent research shows that 67% of enterprises are using generative AI to create new content and data based on learned patterns; 50% are using predictive AI, which employs machine learning (ML) algorithms to forecast future events; and 45% are using deep learning, a subset of ML that powers both generative and predictive models.

article thumbnail

Machine Learning is Invaluable for Mobile App Testing Automation

Smart Data Collective

Machine learning technology has transformed countless fields in recent years. One of the professions affected the most by advances in machine learning is mobile app development. billion within the next five years , since machine learning helps developers create powerful new apps.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Machine Learning Helps Social Media Marketers Earn Higher ROIs

Smart Data Collective

We have talked extensively about some of the changes machine learning has introduced to the marketing profession. According to one analysis, companies that used machine learning in their marketing strategies boosted sales by up to 50%. How Can Machine Learning Boost Your Social Media Marketing ROI?

article thumbnail

7 Mistakes to Avoid When Using Machine Learning for SEO

Smart Data Collective

Companies around the world are projected to spend over $300 billion on machine learning technology by 2030. There are a growing number of reasons that companies are investing in machine learning, but digital marketing is at the top of the list. SEO, in particular, relies more heavily on machine learning these days.

article thumbnail

Common Use Cases for Mathematical Optimization

It determines ways in which business processes should evolve or be modified, providing implementable solutions with known cost and/or benefit. How can this type of prescriptive analytics be applied to lower costs, reduce carbon emissions and build more resilient supply chains?

article thumbnail

How to Set AI Goals

O'Reilly on Data

AI Benefits and Stakeholders. AI is a field where value, in the form of outcomes and their resulting benefits, is created by machines exhibiting the ability to learn and “understand,” and to use the knowledge learned to carry out tasks or achieve goals. They are business stakeholders, customers, and users.

article thumbnail

9 IT resolutions for 2025

CIO Business Intelligence

Wetmur says Morgan Stanley has been using modern data science, AI, and machine learning for years to analyze data and activity, pinpoint risks, and initiate mitigation, noting that teams at the firm have earned patents in this space. I am excited about the potential of generative AI, particularly in the security space, she says.

IT 140