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Cost, security, and flexibility: the business case for open source gen AI

CIO Business Intelligence

Travel and expense management company Emburse saw multiple opportunities where it could benefit from gen AI. To solve the problem, the company turned to gen AI and decided to use both commercial and open source models. Both types of gen AI have their benefits, says Ken Ringdahl, the companys CTO.

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The key to operational AI: Modern data architecture

CIO Business Intelligence

From customer service chatbots to marketing teams analyzing call center data, the majority of enterprises—about 90% according to recent data —have begun exploring AI. To fully benefit from AI, organizations must take bold steps to accelerate the time to value for these applications. This is where Operational AI comes into play.

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How will AI agents be priced? CIOs need to pay attention

CIO Business Intelligence

So far, no agreement exists on how pricing models will ultimately shake out, but CIOs need to be aware that certain pricing models will be better suited to their specific use cases. Lots of pricing models to consider The per-conversation model is just one of several pricing ideas.

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12 Marketing Reports Examples You Can Use For Annual, Monthly, Weekly And Daily Reporting Practice

datapine

Let’s face it: every serious business that wants to generate leads and revenue needs to have a marketing strategy that will help them in their quest for profit. Be it in marketing, or in sales, finance or for executives, reports are essential to assess your activity and evaluate the results. What Is A Marketing Report?

Reporting 280
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Where CIOs should place their 2025 AI bets

CIO Business Intelligence

CIOs were given significant budgets to improve productivity, cost savings, and competitive advantages with gen AI. CIOs feeling the pressure will likely seek more pragmatic AI applications, platform simplifications, and risk management practices that have short-term benefits while becoming force multipliers to longer-term financial returns.

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What to expect from AI in the enterprise in 2025

CIO Business Intelligence

This is particularly true with enterprise deployments as the capabilities of existing models, coupled with the complexities of many business workflows, led to slower progress than many expected. Employee knowledge of their companys products, processes, and the markets they operate in and customers they sell to is often uncoded and tacit.

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A Complete Guide To Driving Digital Transformation In Marketing

datapine

Digital transformation of your business is possible when you can use emerging automation, Machine Learning (ML), and Artificial Intelligence (AI) technologies in your marketing. However, when it comes to digital transformation in marketing, there is a larger revolution in how marketers use modern tools and technologies.