CIO Business Intelligence

JUNE 18, 2024

Salesforce today announced a first-of-its-kind gen AI benchmark for CRM, which aims to help businesses make more informed decisions when choosing large language models (LLMs) for use with business applications. Experienced people researched and identified the criteria used to evaluate the LLMs, and the evaluation uses real-world CRM data.

Metrics 96

Metrics Sales Business Objectives Modeling 96

Smart Data Collective

MAY 11, 2023

Without a strong emphasis on customer relationship management (CRM), banks will find it difficult to attract new customers while also retaining existing clients. Fortunately, deploying a CRM system that integrates with your bank’s existing applications can help drive success in both areas.

Data mining 116

Data mining Big Data Sales Cost-Benefit 116

Smart Data Collective

OCTOBER 9, 2024

Navigate the noise: CRM analytics guides content creators to innovate and dominate the market!

Marketing 108

Marketing Analytics 108

David Menninger's Analyst Perspectives

MAY 21, 2025

Early tools applied rudimentary machine learning (ML) models to customer relationship management (CRM) exports, assigning win probability scores or advising on the ideal time to call. These AI layers can sit on top of the CRM rather than inside it.

Sales 130

Sales Measurement Data-driven Dashboards 130

David Menninger's Analyst Perspectives

JANUARY 11, 2022

Organizations today are working with multiple applications and systems, including enterprise resource planning (ERP), customer relationship management (CRM), supply chain management (SCM) and other systems, where data can easily become fragmented and siloed.

Software 231

Software Enterprise Management Analytics 231

CIO Business Intelligence

DECEMBER 10, 2024

Here, agentic AI hold promise, with CRM vendors releasing AI agents and assistants for sales teams and reps, many of which drive efficiencies and promote data-driven practices. Salesforce recently released two autonomous AI sales agents , one that engages with inbound prospects and another that coaches sales reps.

Sales 143

Sales Metrics Data-driven Measurement 143

CIO Business Intelligence

FEBRUARY 4, 2025

Consider the following business solutions in their early forms: Workday for HR Salesforce for sales Adobe or Hubspot for marketing SAP for ERP These solutions reformed the way we thought about HR, supply chain, or CRM, but they did not transform the work itself. Data and workflows lived, and still live, disparately within each domain.

Digital Transformation 144

Digital Transformation Sales Optimization Enterprise 144

Smart Data Collective

JULY 27, 2021

Customer relationship management (CRM) platforms are very reliant on big data. CRM providers need to find ways to address the technical debt problem they are facing through new big data initiatives. The Relationship Between Big Data, CRM Technology and Technical Debt. What is technical debt anyway? What about SAP and Oracle?

Big Data 137

Big Data Snapshot IT Dashboards 137

CIO Business Intelligence

OCTOBER 24, 2024

While AI projects will continue beyond 2025, many organizations’ software spending will be driven more by other enterprise needs like CRM and cloud computing, Lovelock says. “This year, they did POCs, but it didn’t work out. The key message was, ‘Pace yourself.’”

IT 133

IT Data-driven Recreation/Entertainment Experimentation 133

CIO Business Intelligence

MARCH 22, 2022

In a bid to help enterprises optimize customer service, Google Cloud is extending its Contact Center AI (CCAI) service with the ability to integrate with CRM (customer relationship management) applications in order to provide real-time insights and data analytics. Google CCAI Platform integrates with CRM.

Optimization 140

Optimization Interactive Sales Enterprise Optimization 140

CIO Business Intelligence

DECEMBER 19, 2024

Salesforce, for example, offers three pricing models: one that includes 1,000 Agentforce conversations free with its Salesforce Foundations CRM service; another included with its standard success plan; and $2 per conversation a la carte.

Cost-Benefit 128

Cost-Benefit Modeling ROI Marketing 128

CIO Business Intelligence

FEBRUARY 21, 2025

By integrating self-guided tours with smart access systems and CRM platforms, youre able to streamline the leasing journey, reduce friction points, and empower prospective residents to envision their life in our communities on their terms. Implementing self-guided tours has really been transformative, she adds.

Data-driven 116

Data-driven Measurement Reporting Technology 116

CIO Business Intelligence

OCTOBER 16, 2024

>To help insurance brokerages tie in disparate systems to manage their operations and increase employee productivity, CRM software provider Salesforce has introduced a new offering in preview, the Financial Services Cloud.

Insurance 119

Insurance Unstructured Data Finance Machine Learning 119

CIO Business Intelligence

SEPTEMBER 29, 2022

For these and other reasons, universities across Europe are looking to migrate to modern, cloud-based Student Information Systems (SIS) and customer relationship management (CRM) platforms to improve user experiences. This challenge is exacerbated by the complexity of existing CRM and SIS implementations and the usual budget challenges.

Digital Transformation 125

Digital Transformation Cost-Benefit Risk Software 125

Smart Data Collective

MAY 19, 2022

Close CRM can assist you in prioritizing leads and boosting income. Close CRM ensures that you stay on top of your pipeline. Close’s CRM tool comes with an auto-dialer, but it isn’t necessarily a function that CRMs have. CRM system is the most powerful digital tool you can use. Handle RFP generation.

Sales 143

Sales Big Data Cost-Benefit Data-driven 143

CIO Business Intelligence

SEPTEMBER 11, 2024

billion September 6, 2024: Cloud-based CRM vendor Salesforce signed a definitive agreement to acquire Own Company , a data protection and data management solutions company for $1.9 During the CRM giant’s 2QFY25 earnings call on Aug. Salesforce to acquire data protection specialist Own Company for $1.9 billion in cash.

Sales 113

Sales Manufacturing Software Machine Learning 113

AWS Big Data

OCTOBER 30, 2024

Rajesh Kucharlapati, Senior Director of Data, CRM, and Analytics at Guardant Health, says “By harmonizing data across multiple business domains, we foster a culture of data sharing. Using Amazon DataZone lets us avoid building and maintaining an in-house platform, allowing our developers to focus on tailored solutions.

Analytics 118

Analytics Visualization Data Governance Data-driven 118

Smart Data Collective

DECEMBER 14, 2021

You can try using customer relationship management tools like HubSpot CRM, Zendesk Sell and Pipedrive. These CRM tools are able to organize and aggregate customer data easily. You will be able to use them to scrape data on the public web and then categorize it with your data archiving tools.

Data Collection 134

Data Collection Statistics Data-driven Marketing Analytics 134

Smart Data Collective

JANUARY 22, 2021

CRM Software. Customer relations management (or CRM) software can make a huge difference in how your hotel handles customer service. A good CRM helps you collect data on your customers and their transactions so you know how an where they’re spending their money at your establishment.

Big Data 137

Big Data Technology Machine Learning Cost-Benefit 137

David Menninger's Analyst Perspectives

MAY 15, 2025

In addition to all of an organizations ERP systems, data might be collected from CRM, sales and operations software.

Enterprise 130

Enterprise Management Finance Cost-Benefit 130

CIO Business Intelligence

AUGUST 30, 2024

During the CRM giant’s 2QFY25 earnings call on Aug. Agentforce is a low-code/no-code platform for building autonomous AI agents that Salesforce co-founder, Chairman, and CEO Marc Benioff is expected to detail in his Dreamforce 2024 keynote in September.

Sales 130

Sales Reporting Marketing Modeling 130

Smart Data Collective

APRIL 14, 2021

Boost Sales and Marketing with AI-Powered CRM Systems. Customer relationship management (CRM) systems are used to gather customer information across communication channels such as telephone, email, and social media. This way, AI-driven CRM software can boost lead generation and improve conversion rates.

Advertising 133

Advertising Sales ROI Data-driven 133

CIO Business Intelligence

MARCH 7, 2024

That’s when we were looking for a new CRM and Salesforce for us is much more than a CRM. Predominantly a Microsoft shop, the US wealth management arm of Toronto-based Royal Bank of Canada had been searching to replace an antiquated CRM system for advisors spread across 190 locations in 42 states. “We

Enterprise 135

Enterprise Software Testing Interactive 135

CIO Business Intelligence

OCTOBER 17, 2022

For years, auto makers and dealers have used Salesforce for CRM — but it’s involved a hodge-podge of company-specific customizations. But there’ll be more work involved for CIOs who have already built their automotive CRM systems on the Salesforce platform, as they’ll have to unwind years of customization in order to adopt Automotive Cloud.

Manufacturing 111

Manufacturing Sales Business Objectives Interactive 111

Smart Data Collective

MARCH 4, 2022

Typically, CRM enhances your business performance by boosting up-sell and cross-sell chances. CRM allows you to perform these strategies with ease. This is where a customer relationships management system comes in. Cross-selling is when a customer is offered a free product almost similar to the product they buy.

Technology 116

Technology Sales Software Data Collection 116

CIO Business Intelligence

MARCH 12, 2024

Workflow automation software provider Creatio has added a suite of generative AI capabilities to its customer relationship management (CRM) offerings. Creatio’s CRM offering includes separate suites for marketing, sales, and service. CRM Systems, Salesforce Automation

IT 98

IT Sales Forecasting Marketing 98

CIO Business Intelligence

AUGUST 2, 2023

Salesforce has made its customer relationship management (CRM) suite, dubbed Starter, generally available in an effort to garner more market share in the small and medium businesses (SMBs) segment as it faces stiff competition from rivals such as Zoho. CRM Systems, Salesforce.com

Sales 98

Sales Marketing Enterprise Dashboards 98

CIO Business Intelligence

JULY 18, 2022

Byrdak and team have also implementing a new CRM system for the national office. Feeding America’s new CRM, built on Salesforce, gives the national office the ability to better coordinate efforts to offer more strategic, proactive support.

Data Warehouse 141

Data Warehouse Dashboards Reporting Manufacturing 141

CIO Business Intelligence

AUGUST 2, 2024

Customer relationship management (CRM) software provider Salesforce has signed a definitive agreement to acquire cloud-based point-of-sale (PoS) software vendor PredictSpring to augment its existing Customer 360 capabilities in an attempt to get a stronger hold in the retail industry.

Finance 116

Finance Software Sales Reporting 116

CIO Business Intelligence

NOVEMBER 7, 2023

Salesforce is adding AI, telematics and a host of other capabilities to beef up Salesforce Automotive Cloud , built on the company’s Customer 360 cloud-based CRM platform and released last year as a dedicated system to help automakers better connect with dealers and end consumers. Automotive Industry, Cloud Computing, CRM Systems

Management 126

Management Finance Visualization Data Processing 126

CIO Business Intelligence

JUNE 6, 2024

Customer relationship management (CRM) software provider Salesforce on Thursday added new capabilities to its Sales Cloud and Service Cloud with updates to its Einstein AI and Data Cloud offerings. The company also added another capability that it calls Sales Signals to the Sales Cloud to help build a sales pipeline.

Sales 126

Sales Unstructured Data Enterprise Dashboards 126

David Menninger's Analyst Perspectives

OCTOBER 23, 2024

ISG Research asserts that by 2028, one-half of the contact centers that replace core platforms will focus that purchase around data tools like CRM or CXM rather than the voice routing engine. It has intriguing analytics and agent-assist features, along with an environment for creating self-service and hybrid bot/human workflows.

Uncertainty 130

Uncertainty Marketing Management Enterprise 130

CIO Business Intelligence

OCTOBER 10, 2023

Even so, Vaithylingam plans to implement many services as the bandwidth improves, namely integrating the avatar with the college’s CRM system, called Gray Matter, a Microsoft-based system developed by Frequency Foundries. CSN’s CIO is confident that this integration with the CRM system will be a game changer. “It

Deep Learning 122

Deep Learning Visualization Interactive Modeling 122

Smart Data Collective

JUNE 10, 2021

Salesforce marketing tools are integrated with CRM software that contains all the information about the company’s interaction with its buyers. Firstly, they need to already be using a CRM. The platform integrates with CRM, and the contacts in its database form the ground for further operation. How exactly does it work?

Marketing 141

Marketing Sales Machine Learning Metrics 141