DataRobot

DECEMBER 8, 2021

But many struggle to turn the data they collect into true, actionable insights that can increase ROI. As noted in this report from Forrester®, “four out of five global data and analytics decision makers say that their firms want to become more data-driven and perform more advanced predictive analytics and artificial intelligence projects.

Customer Analytics 97

Customer Analytics Analytics Advertising Data-driven 97

Corinium

JUNE 6, 2019

What do you recommend to organizations to harness this but also show a solid ROI? A playbook for this is to run multiple experiments in parallel and create ‘MVPs’ (fail/learn fast), as well as incorporate feedback mechanisms to enable an improvement loop, and scaling the ones that show the fastest path to ROI.

Insurance 250

Insurance Analytics Forecasting Deep Learning 250

Smart Data Collective

AUGUST 29, 2019

His article talked about utilizing big data for everything from customer analytics to optimizing pricing strategies. The Becoming Human: Artificial Intelligence blog has talked about the utilization of machine learning in retargeting. Machine learning has helped retargeting advertisers get the highest possible ROI.

Sales 95

Sales Data-driven Marketing Strategy 95

Sisense

AUGUST 19, 2021

The solution: Buy and embed an industry-leading analytics platform into your core offering. Buying analytics instead of building them helps companies go to market faster, see ROI from analytics sooner, focus on their core competency, benefit from incremental improvements over time, and much more.

ROI 98

ROI Cost-Benefit Marketing Testing 98

Smart Data Collective

NOVEMBER 24, 2020

Increase in ROI. Features: interactive tables, graphs, dashboards data publishing access to a broad data range custom analytic applications data storytelling web and mobile. With BI solutions identifying areas for cost savings is easier. Advantage: user-oriented interface perfect for non-techie users. SAP Lumira.

Business Intelligence 134

Business Intelligence Visualization Dashboards Prescriptive Analytics 134

DataRobot

JANUARY 13, 2022

Many companies find that they have a treasure trove of data but lack the expertise to use it to improve ROI. Even if a data scientist has worked with a particular type of customer data before, their domain expertise doesn’t always translate into actionable insights for the business. DataRobot is just such a platform. Download Now.

ROI 52

ROI Machine Learning Experimentation Data Science 52

DataRobot Blog

NOVEMBER 8, 2022

AI in Customer Analytics: Tapping Your Data for Success. In terms of impact, we have helped this client with driving incremental revenue and media driven ROI, despite considerable headwinds in their market environment. Machine Learning and AI Fuel Media Governance, Performance Success, and Analytics.

Predictive Analytics 59

Predictive Analytics Marketing Analytics Data-driven 59