Remove Customer Analytics Remove Machine Learning Remove Statistics
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Customer Analytics and AI: Better Together

DataRobot

Organizations need to have a real-time understanding of customers’ needs and timely strategies for maximizing the value of their data. AI improves upon traditional analytical methods by better detecting and understanding the complexities and nuances of the data—from human behavior to finding signal in a sea of information overload.

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How Data Integration and Machine Learning Improve Retention Marketing

Business Over Broadway

Reducing customer churn requires you to know two things: 1) which customers are about to churn and 2) which remedies will keep them from churning. In this paper, I show you how marketers can improve their customer retention efforts by 1) integrating disparate data silos and 2) employing machine learning predictive analytics.

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The Race For Data Quality in a Medallion Architecture

DataKitchen

Data is typically organized into project-specific schemas optimized for business intelligence (BI) applications, advanced analytics, and machine learning. Whether it’s customer analytics, product quality assessments, or inventory insights, the Gold layer is tailored to support specific analytical use cases.

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Delivering Low-latency Analytics Products for Business Success

Rocket-Powered Data Science

I recently saw an informal online survey that asked users what types of data (tabular; text; images; or “other”) are being used in their organization’s analytics applications. This was not a scientific or statistically robust survey, so the results are not necessarily reliable, but they are interesting and provocative.

Analytics 166
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What is the Future of Business Intelligence in the Coming Year?

Smart Data Collective

In the future of business intelligence, eliminating waste will be easier thanks to better statistics, timely reporting on defects and improved forecasts. Features: interactive tables, graphs, dashboards data publishing access to a broad data range custom analytic applications data storytelling web and mobile. SAP Lumira.

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Unlocking the Secrets of Your Customer Data

DataRobot

Data scientists typically come equipped with skills in three key areas: mathematics and statistics, data science methods, and domain expertise. Even if a data scientist has worked with a particular type of customer data before, their domain expertise doesn’t always translate into actionable insights for the business. Download Now.

ROI 52
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Mindshare Integrates Predictive Analytics to Deliver Performance Marketing at Scale

DataRobot Blog

AI in Customer Analytics: Tapping Your Data for Success. To do this, we built out a global, unified analytics platform—Synapse—which is our proprietary platform for delivering attribution, budget optimization, scenario planning, forecasting, and performance simulations across multiple outcomes, all in one ecosystem.