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Using Data Analytics and QR Codes to Boost Your Marketing Strategy

Smart Data Collective

Data analytics technology has helped countless companies improve their marketing strategies. Global companies are spending over $3 billion a year on marketing analytics technology and this figure is growing over 12% a year. Using QR Codes and Data Analytics Helps Companies Bolster their Marketing Strategies.

Marketing 145
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Harnessing Advanced Data Analytics for Smarter Saving Strategy

Smart Data Collective

Discover the secrets behind smarter saving strategies using advanced data analytics. Revolutionize your financial plan with data-driven insights!

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Strategy, Leadership, Culture & Innovation: Interview with Cary Correia, GE USA: Part 1

Corinium

Drawing on over 30 years of experience, we caught up with our international keynote, Cary Correia, Chief Commercial Data Scientist, GE USA to share some golden nuggets on how to truly achieve a data-driven culture and become an intelligent enterprise.

Strategy 231
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Corinium acquires RE•WORK

Corinium

Acquiring this complimentary portfolio of events contributes to Corinium’s rapid growth strategy, adding to its portfolio of tech-focused in-person, digital and hybrid events for data, analytics and digital innovation-focused executives.

B2B 435
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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. We’ll explore how recent developments are impacting strategic planning and decision-making processes, as well as practical strategies to leverage these trends to the benefit of your organization.

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Data Analytics Solves Manufacturing Marketing Agency Challenges

Smart Data Collective

Data analytics is unquestionably one of the most disruptive technologies impacting the manufacturing sector. Manufacturers are projected to spend nearly $10 billion on analytics by the end of the year. Data analytics can solve many of the biggest challenges that manufacturers face.

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5 Ways CMOs Must Exploit the Benefits of Data Analytics

Smart Data Collective

The demand for data analytics technology in the marketing will continue to grow as more executives recognize its benefits. As digital business strategies continue to evolve, the Chief Marketing Officer (CMO) must adapt their skills and knowledge to not only keep up, but get ahead. Social Media Marketing. Influencer marketing.

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How to Scale a Data Literacy Program at Your Organization

Speaker: Megan Brown, Director, Data Literacy at Starbucks; Mariska Veenhof-Bulten, Business Intelligence Lead at bol.com; and Jennifer Wheeler, Director, IT Data and Analytics at Cardinal Health

Join data & analytics leaders from Starbucks, Cardinal Health, and bol.com for a webinar panel discussion on scaling data literacy skills across your organization with a clear strategy, a pragmatic roadmap, and executive buy-in. Unlocking enhanced levels of value and insight from data using a semantic layer.