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What is business analytics? Using data to improve business outcomes

CIO Business Intelligence

Business analytics and business intelligence (BI) serve similar purposes and are often used as interchangeable terms, but BI can be considered a subset of business analytics. Whereas BI studies historical data to guide business decision-making, business analytics is about looking forward. Examples of business analytics.

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Data science vs data analytics: Unpacking the differences

IBM Big Data Hub

Though you may encounter the terms “data science” and “data analytics” being used interchangeably in conversations or online, they refer to two distinctly different concepts. Meanwhile, data analytics is the act of examining datasets to extract value and find answers to specific questions.

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What Is Embedded Analytics?

Jet Global

Business End-User Benefits Embedding analytics into essential applications makes analytics more pervasive. As a result, end users can better view shared metrics (backed by accurate data), which ultimately drives performance. Use the experts in analytics to add value to your product.