Occam's Razor

JUNE 25, 2012

The way data is collected online and what happens to it is a much-scrutinized issue (and rightly so). Digital data collection is also exceedingly complex, perhaps a reflection of the organic nature, and subsequent explosion, of the internet. Web Data Collection Context: Cookies and Tools.

Data Collection 131

Data Collection Advertising Metrics Reporting 131

Sisense

OCTOBER 29, 2020

Meanwhile, “Science” magazine reported that introducing even just a small number of AVs onto the roads could improve overall traffic flow and reduce trip times. Because AVs collect data in public where there is little ‘reasonable expectation of privacy’, they are not subject to many of the privacy laws in the U.S.

Machine Learning 90

Machine Learning Data Collection Cost-Benefit Advertising 90

Sisense

MARCH 18, 2020

According to Mandiant in their 2020 “ M-Trends Report ,” 22% of attacks on companies were for IP theft or corporate espionage, while a whopping 29% of attacks were for direct financial gain. Interestingly, only 4% of attacks covered by the report were to weaken the target’s systems for another hit later.

Software 52

Software Machine Learning Internet of Things Risk 52

Cloudera

JANUARY 11, 2018

It is not the heart-racing, bleeding-edge use case that you hear about in WIRED magazine but a foundational and required step in getting to almost any customer insights solution; bringing data together. These companies were able to receive notable benefits from their data collection and aggregation efforts.

Strategy 40

Strategy Data Warehouse Cost-Benefit Marketing 40

Occam's Razor

FEBRUARY 9, 2015

How is competitive intelligence data collected? Competitive intelligence data will never match your site's analytics tool. CI data collection. How does any tool have access to your website or mobile app data? But in the lovely environment of the web there are a number of ways to collect your data.

Metrics 156

Metrics Reporting IT Advertising 156

Occam's Razor

MAY 27, 2015

How about magazines? Yes, you can get some weak demographic or, a bit better, psychographic signals from surveys TV channels or magazines did. A data-first strategy is defined as data before everything else. It is the quest to implement systems (usually massive) to collect data of all shapes and manner before all else.

Marketing Analytics 155

Marketing Analytics Marketing Analytics Advertising 155

Domino Data Lab

FEBRUARY 4, 2019

These two points provide a different kind of risk management mechanism which is effective for science, specifically data science. Of course, some questions in business cannot be answered with historical data. Instead they require investment, tooling, and time for data collection. Let’s roll the clock back ~65 years.

Data Science 66

Data Science Experimentation Machine Learning Data-driven 66