Occam's Razor

JUNE 25, 2012

The way data is collected online and what happens to it is a much-scrutinized issue (and rightly so). Digital data collection is also exceedingly complex, perhaps a reflection of the organic nature, and subsequent explosion, of the internet. Web Data Collection Context: Cookies and Tools.

Data Collection 131

Data Collection Advertising Metrics Reporting 131

Sisense

OCTOBER 29, 2020

Meanwhile, “Science” magazine reported that introducing even just a small number of AVs onto the roads could improve overall traffic flow and reduce trip times. Advancements in data sharing to the cloud will greatly improve accuracy and advancement of ML. The data collected by AVs in the U.S. Advertising?

Machine Learning 90

Machine Learning Data Collection Cost-Benefit Advertising 90

Sisense

MARCH 18, 2020

It seems that every week we hear of another privacy infringement, security breach, or technology misuse in the news. The information means that a company’s data and infrastructure are its greatest assets, and weaknesses. Interestingly, only 4% of attacks covered by the report were to weaken the target’s systems for another hit later.

Software 52

Software Machine Learning Internet of Things Risk 52

datapine

AUGUST 29, 2022

Companies, both big and small, are seeking the finest ways to leverage their data into a competitive advantage. With that in mind, we have prepared a list of the top 19 definitive data analytics and big data books, along with magazines and authentic readers’ reviews upvoted by the Goodreads community.

Big Data 263

Big Data Data Analytics Analytics Data mining 263

Occam's Razor

MAY 27, 2015

Per our friends at Wikipedia, Programmatic encompasses an array of technologies that automate the buying, placement and optimization of media inventory. I love it because of the technological coolness and scale it brings. How about magazines? More technology. Let's go! Programmatic platforms are a panacea.

Marketing Analytics 155

Marketing Analytics Marketing Analytics Advertising 155

Cloudera

JANUARY 11, 2018

I often meet with our customers to help them understand how to connect modern technology to business success. For them, they may understand that they need a data-driven strategy or the culture may aim to take a shift to being guided by data. The ever-present question at these encounters is “Where do I start?”

Strategy 40

Strategy Data Warehouse Cost-Benefit Marketing 40

Domino Data Lab

FEBRUARY 4, 2019

These two points provide a different kind of risk management mechanism which is effective for science, specifically data science. Of course, some questions in business cannot be answered with historical data. Instead they require investment, tooling, and time for data collection. Let’s roll the clock back ~65 years.

Data Science 66

Data Science Experimentation Data-driven Machine Learning 66